Marketing Executive

skyline catering pte ltd; Singapore; Presencial; SGD 40.000 - 70.000; Jornada completa

Descripción de la vacante

Skyline Catering Pte Ltd in Singapore is seeking a hands-on Marketing Executive to drive influencer marketing, PR, and content creation across three F&B brands. The role requires living and breathing Singapore's food and social media scene, pitching to media, coordinating with local creators, and shooting food content on a camera or smartphone.

You will rapidly edit short-form videos for TikTok and Reels to boost footfall, draft media pitches, and support events.

Formación

• At least 2 years of marketing experience.
• Existing connections with food/lifestyle KOCs/influencers.
• Proficiency in mobile/video shooting and editing.
• Familiar with local dining habits and social media trends.
• Portfolio or samples of previous content work.

Responsabilidades

• Handle day-to-day outreach, relationship management, and booking of local food & lifestyle KOCs/KOLs for tasting sessions and store visits.
• Maintain and actively expand an up-to-date database of Singapore F&B creators across TikTok, Instagram, and Lemon8.
• Conceptualize and execute short-form video content (TikToks, Reels) for menu launches, promotions, and brand campaigns.
• Handle on-site video shooting and editing independently, ensuring fast turnaround times for social media publishing.
• Assist in drafting media pitches, press releases, and coordinating invites for local food journalists and media partners.
• Support on-ground media tastings, store openings, and brand events.
• Track campaign deliverables, promo code redemptions, and collate metrics/reports for performance analysis.
• Coordinate closely with restaurant operations teams to schedule influencer visits smoothly without disrupting peak-hour services.

Conocimientos

Marketing

Influencer marketing

Video editing

Social media marketing

Herramientas

CapCut

Premiere Pro

Descripción del empleo

About the role

We are looking for a hands‑on, energetic and outgoing Marketing Executive to drive influencer marketing, public relations, and content creation across our three F&B brands in Singapore. This is not a back‑office desk job. We need someone who lives and breathes Singapore's food and social media scene—someone who can pitch to media, coordinate with local creators, pick up a camera or phone to shoot food content, and rapidly edit engaging short‑form videos (TikTok/Reels) to drive footfall.

Key responsibilities

• Handle day‑to‑day outreach, relationship management, and booking of local food & lifestyle KOCs/KOLs for tasting sessions and store visits

• Maintain and actively expand an up‑to‑date database of Singapore F&B creators across TikTok, Instagram, and Lemon8

• Conceptualize and execute short‑form video content (TikToks, Reels) for menu launches, promotions, and brand campaigns

• Handle on‑site video shooting and editing independently, ensuring fast turnaround times for social media publishing

• Assist in drafting media pitches, press releases, and coordinating invites for local food journalists and media partners

• Support on‑ground media tastings, store openings, and brand events

• Track campaign deliverables, promo code redemptions, and collate metrics/reports for performance analysis

• Coordinate closely with restaurant operations teams to schedule influencer visits smoothly without disrupting peak‑hour services

About you

• At least 2 years of marketing experience

• Existing connections or a proven track record of working with food/lifestyle KOCs and influencers

• Demonstrable proficiency in mobile/video shooting and editing (using CapCut, Premiere Pro, etc.)

• Deep familiarity with local dining habits and social media trends.

• Highly organized, resilient, and comfortable working in a fast‑paced F&B environment
  

Applicants are required to provide a portfolio or samples of previous content work.