Marketing Executive

M14 (FOURTEEN) PTE. LTD.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

M14 (FOURTEEN) PTE. LTD. is seeking a dynamic professional to manage roadshow planning, execution and business development. You will coordinate end-to-end roadshows, source agents, oversee logistics, and ensure brand standards across campaigns.

In addition, you will provide outlet and product support during launches, coordinate staff activations, and liaise between HQ and outlets. This role requires cross-functional collaboration and strong organizational skills.

Responsibilities

• End-to-end planning, coordination and supervision of corporate and public roadshows
• Develop schedules, timelines and contingency plans
• Source agents, manage logistics, leads and on-ground execution
• Enforce brand standards and messaging consistency
• Identify and prospect new business units and revenue opportunities
• Facilitate partner meetings and support growth strategies
• Conduct market research, trend analysis and competitor benchmarking
• On-ground support during product launches and campaign periods
• Coordinate staff training, promotional materials and in-store activations
• Primary liaison between marketing HQ and outlet teams
• Monitor sales performance and prepare post-launch reports
• Undertake any ad-hoc duties and responsibilities as required by management
• Support cross-functional teams on marketing initiatives and special projects as needed

Job description

Roadshow Planning & Execution

• End-to-end planning, coordination and supervision of corporate and public roadshows
• Develop schedules, timelines and contingency plans
• Source agents, manage logistics, leads and on-ground execution
• Enforce brand standards and messaging consistency

Business Development

• Identify and prospect new business units and revenue opportunities
• Facilitate partner meetings and support growth strategies
• Conduct market research, trend analysis and competitor benchmarking

Outlet & Product Support

• On-ground support during product launches and campaign periods
• Coordinate staff training, promotional materials and in-store activations
• Primary liaison between marketing HQ and outlet teams
• Monitor sales performance and prepare post-launch reports

Others

• Undertake any ad-hoc duties and responsibilities as and when required by management
• Support cross-functional teams on marketing initiatives and special projects as needed