Marketing Executive

Suntory Wellness Asia Pacific Pte. Ltd.; Singapore; On-site; SGD 42,000 - 68,000; Full time

Job summary

Suntory Wellness Singapore is seeking a dynamic Marketing Executive to join our Integrated Brand and Communication team. You will support campaign brief crafting, trade marketing, and overall marketing execution for our health supplement brands across online and offline channels, marketplaces, our EStore, and retail.

The ideal candidate has 3-5 years in marketing, experience in Brand Marketing and Customer Journey optimization, and hands-on DTC and Trade Marketing.

Qualifications

• 3-5 years of marketing experience, ideally within Health Supplements, CPG, FMCG, Wellness, Beauty, or Personal Care industries.
• Proven experience in Brand Marketing and Customer Journey optimization.
• Hands-on experience in both DTC (Direct-to-Consumer) and Trade Marketing is a must.

Responsibilities

• Campaign & Brand Management: Support annual online and offline brand plans, campaign execution, trade marketing initiatives, and our health supplement product portfolio management.
• Project Management: Act as the key project manager for seamless campaign execution, ensuring marketing calendars and timelines are strictly met.
• Agency & Stakeholder Collaboration: Work closely with external agencies on brand briefs and creative developments while upholding brand guidelines and business alignment.
• Performance Tracking: Track campaign and funnel performance, prepare comprehensive reports, and assist in A&P budget tracking.
• Market Research & Insights: Monitor competitors, analyze category trends in the wellness and supplement space, and conduct consumer research to understand consumer behavior.

Skills

Brand Marketing

Campaign Management

DTC Marketing

Trade Marketing

CRM

Social Media

Influencer Marketing

Excel

PowerPoint

Education

Bachelor's degree in Marketing

Tools

Excel

PowerPoint

Job description

Who We Are

Inspired by the growing health consciousness among today's consumers, we have entered the field of health and life sciences. This business builds on the foundation that we have already established through years of scientific research on food and quality-control technologies.

We launched the sesame-based health supplement Sesamin in 1993 and in 2001, established the Institute for Health Care Science to reinforce our existing health-related R&D practices. Our international journey began in 2010 with the establishment of our Taiwan operations. In 2023, we expanded further into Singapore and Thailand, launching Suntory Wellness Asia Pacific. Our mission is to inspire everyone to live ‘life’ radiantly, delivering exceptional products and services for an unparalleled customer experience.

About the Role

We are looking for a dynamic and results-driven Marketing Executive to join our Integrated Brand and Communication team at Suntory Wellness Singapore. In this role, you will play a key part in supporting campaign brief crafting, trade marketing, and overall marketing execution for our health supplement brands across online and offline channels, marketplaces, our EStore (.com), and retail business.

Key Responsibilities

• Campaign & Brand Management: Support annual online and offline brand plans, campaign execution, trade marketing initiatives, and our health supplement product portfolio management.

• Project Management: Act as the key project manager for seamless campaign execution, ensuring marketing calendars and timelines are strictly met.

• Agency & Stakeholder Collaboration: Work closely with external agencies on brand briefs and creative developments while upholding brand guidelines and business alignment. Communicate and influence cross-functional internal and external stakeholders.

• Performance Tracking: Track campaign and funnel performance, prepare comprehensive reports, and assist in A&P budget tracking.

• Market Research & Insights: Monitor competitors, analyze category trends in the wellness and supplement space, and conduct consumer research to understand consumer behavior.

Key Requirements

• Experience:

  • 3-5 years of marketing experience, ideally within Health Supplements, CPG, FMCG, Wellness, Beauty, or Personal Care industries.

  • Proven experience in Brand Marketing and Customer Journey optimization.

  • Hands-on experience in both DTC (Direct-to-Consumer) and Trade Marketing is a must.

• Education:

  • Degree in Marketing, Business, Mass Communications, or a related field.

• Skills & Competencies:

  • Functional/Technical: Strong proficiency in Excel and PowerPoint. Strengths in Social Media, Influencer Marketing, CRM, Event Management, or Digital Marketing (and AI marketing tools proficiency) will be distinct advantages.

  • Behavioral: Strong project management, excellent campaign writing skills, a solid grasp of brand fundamentals, and robust communication and stakeholder management abilities.

  • Attributes: Highly curious about consumer behavior, meticulous, organized, and capable of handling multiple projects simultaneously in a fast-paced environment.