Marketing Data Insights Analyst

Monee SG Private Limited; Singapore; On-site; SGD 45,000 - 78,000; Full time

Job summary

Monee SG Private Limited is seeking a data-driven Marketing Analytics Analyst in Singapore. You will monitor traffic from paid media and social sources, validate tracking setups, and build dashboards to report weekly and monthly performance. You’ll translate data into actionable insights for channel optimization and marketing planning.

The role requires basic SQL skills, familiarity with GA4/GTMs and experience with BI dashboards. A bachelor’s degree in a relevant field is preferred.

Qualifications

• Bachelor’s degree in Business Analytics, Economics, Marketing or related field.
• Experience in digital marketing analytics, traffic analysis or related fields preferred.
• Basic SQL skills for data extraction and simple queries.
• Familiarity with analytics tools (GA4, GTM, Facebook Pixel, UTM tagging).
• Strong numerical sense and ability to interpret data clearly.
• Proficient in Excel/Google Sheets for data manipulation and reporting.
• Detail-oriented with strong analytical and problem-solving skills.
• Experience with dashboards (Looker Studio, Tableau, Power BI); knowledge of paid media KPIs and attribution models is a plus.

Responsibilities

• Monitor and analyze traffic from external sources (paid media, social, referrals).
• Assist in implementing and validating tracking setups (UTM, pixels, tags).
• Build and maintain dashboards and weekly/monthly performance reports.
• Present insights on traffic trends, channel performance and campaign results.
• Support tracking tools setup and data extraction using SQL or similar.
• Collaborate with teams to improve data sources, tagging structures and KPIs.
• Coordinate with product/data teams to ensure data pipeline accuracy.
• Provide ad-hoc analysis to support marketing strategy.

Skills

SQL

GA4

Google Tag Manager

Facebook Pixel

UTM tagging

Link tracking platforms

Excel/Sheets

Data visualization

Power BI/Tableau/Looker Studio

Education

Bachelor’s degree

Tools

Google Analytics 4

Google Tag Manager

Facebook Pixel

UTM tagging

Job description

Monee SG Private Limited is seeking a data-driven Marketing Analytics Analyst in Singapore. You will monitor traffic from paid media and social sources, validate tracking setups, and build dashboards to report weekly and monthly performance. You’ll translate data into actionable insights for channel optimization and marketing planning.

The role requires basic SQL skills, familiarity with GA4/GTMs and experience with BI dashboards. A bachelor’s degree in a relevant field is preferred.