MARKETING COMMUNICATIONS MANAGER

La Maison Du Whisky Pte Ltd; Singapore; On-site; SGD 60,000 - 100,000; Full time

Benefits offered by this job

Medical & Dental plan

15 days annual paid leave

Phone bill up to $50

Job summary

La Maison du Whisky, Singapore, is seeking a Marketing Communications Manager to lead narrative, content and campaign communications for corporate and whisky brands, including Whisky Live Singapore.

This hands-on leadership role blends editorial direction, campaign development, content strategy and team management under the Head of Department.

Qualifications

• Exceptional command of English with strong writing and editorial judgement.
• Experience in marketing communications, content or integrated marketing.
• Strong strategic and creative thinking with commercial awareness.
• Able to set direction while executing priority work personally.
• Experience managing multiple brands, campaigns and deadlines.
• Strong stakeholder, team and production-management skills.

Responsibilities

• Maintain LMDW's tone of voice, messaging and editorial standards.
• Own the communications calendar across corporate, brand and Whisky Live activities.
• Translate brand and commercial priorities into campaign narratives, key messages and creative briefs.
• Write and edit key corporate, brand, trade and consumer content.
• Develop integrated campaigns across social media, CRM, digital, events and activations.
• Work with Brand Managers and Sales to align communications with commercial priorities.
• Ensure consistent messaging and creative direction across channels.
• Review and refine communications produced internally and by external partners.
• Manage and develop the Art & Communications Executive and Web & Digital Specialist.
• Brief and oversee agencies, designers, photographers, videographers and other creative partners.
• Review creative output for brand, messaging and campaign alignment.
• Develop event narratives, ticketing communications, campaign messaging and content.

Skills

Editorial judgement

Marketing communications

Content strategy

Campaign development

Team management

Job description

About the role

La Maison du Whisky is seeking a Marketing Communications Manager to lead narrative, content and campaign communications across our corporate business, portfolio of internationally recognised spirits brands, and Whisky Live Singapore.

This is a hands‑on communications leadership role combining editorial direction, integrated campaign development, content strategy and team management.

Working directly under the Head of Department, you will play a central role in translating brand and commercial priorities into compelling communications for trade and consumer audiences, while ensuring consistency in tone, messaging and execution across the business.

You will manage the Design & Communications Executive and E-Commerce & Digital Specialist, coordinate closely with Brand Managers, Sales and external creative partners, and help drive the development of integrated campaigns across social media, CRM, digital, events and other amplification channels.

DUTIES & RESPONSIBILITIES

Communications & Editorial

1. Maintain LMDW's tone of voice, messaging and editorial standards
2. Own the communications calendar across corporate, brand and Whisky Live activities
3. Translate brand and commercial priorities into campaign narratives, key messages and creative briefs
4. Write and edit key corporate, brand, trade and consumer content

Campaign Development

1. Develop integrated campaigns across social media, CRM, digital, events and activations
2. Work with Brand Managers and Sales to align communications with commercial priorities
3. Ensure consistent messaging and creative direction across channels
4. Review and refine communications produced internally and by external partners

Team & Creative Management

1. Manage and develop the Art & Communications Executive and Web & Digital Specialist
2. Brief and oversee agencies, designers, photographers, videographers and other creative partners
3. Review creative output for brand, messaging and campaign alignment

Events & Whisky Live Singapore

1. Develop event narratives, ticketing communications, campaign messaging and content

Performance

1. Review communications, campaign and loyalty performance
2. Use performance insights to improve future content and campaigns

REQUIREMENTS

Exceptional command of English, with strong writing, editing and editorial judgement

Experience in marketing communications, content or integrated marketing

Strong strategic and creative thinking with commercial awareness

Able to set direction while executing priority work personally

Experience managing multiple brands, campaigns and deadlines

Strong stakeholder, team and production-management skills

Deep understanding of social media, CRM and digital communications

Experience managing junior team members and external partners

Wines and spirits, luxury, hospitality or lifestyle experience preferred

PACKAGE

Working hours: 9am to 6pm, Monday to Friday

Medical & Dental plan

15 days annual paid leave

Phone bill up to $50

Only SG Residents may apply

Only shortlisted candidates will be notified.