Manager, Marketing Campaigns

Deliveryhero; Singapore; Vor Ort; SGD 120.000 - 180.000; Vollzeit

Zusammenfassung

Deliveryhero is seeking a Manager, Marketing Campaigns to shape our global brand strategies across Foodora, Foodpanda, Yemeksepeti. You will drive growth, boost platform engagement, and deliver commercial impact by aligning campaign plans with business goals and collaborating with cross-functional teams.

You will oversee campaign strategy, performance management, and budgeting, leveraging AI-enabled workflows to enhance visibility, optimize channels, and accelerate decision-making across

Qualifikationen

• 5+ years of experience in campaign management or growth marketing.
• Experience across tech, e-commerce, or consumer platforms.
• Strong ability to analyze performance data and optimize funnel performance.

Aufgaben

• Translate country goals into actionable promotional strategies.
• Collaborate with marketing analytics to set performance standards and optimize campaigns.
• Oversee campaign budgets and curate an effective vendor mix.
• Partner with the commercial team on joint business plans to unlock growth.

Kenntnisse

Campaign management

Growth marketing

Strategic thinking

Cross-functional collaboration

AI & automation

Jobbeschreibung

Role Overview :

We are looking for a Manager, Marketing Campaigns to shape the marketing & affordability strategies across our global brands (Foodora, Foodpanda, Yemeksepeti). This role is pivotal to accelerating user growth, increasing platform engagement, and delivering commercial impact. You will bridge overarching business goals with campaign strategy, working closely with cross-functional partners to enhance visibility, elevate campaign performance, and drive operational efficiency through smart workflows and AI-enabled solutions.

What You Will Deliver :

• Campaign Strategy & Growth

  Translate overall country goals into actionable promotional strategies that accelerate Monthly Active User (MAU) acquisition, frequency, and other more KPIs, across Food & Quick Commerce.

• Performance Management

  Closely collaborate with marketing analytics team to establish & maintain performance management standards for campaigns across all markets and business verticals.Monitor & optimize campaign performance through collaboration with local teams Leverage AI tools and automated reporting workflows to streamline campaign tracking, reduce operational workload, and accelerate decision-making.

• Budget & Vendor Mix Optimization

  Maintain oversight of campaign budgets, ensuring strategic alignment and measurable returns.Curate and manage an effective promotional vendor mix that drives brand visibility, customer acquisition, and order expansion.

• Commercial Impact

  Understand customer, vendor, and platform angle to create win-win programs.Partner closely with the commercial team on joint business plans and top-brand proposals to unlock shared growth opportunities.

What We Are Looking For :

• 5 years of experience in campaign management, growth or generalist marketing, strategy, or a related field within a fast-paced tech, e-commerce, or consumer-facing platform.
• Proven track record of launching, scaling, and impactful 360 projects with clear business impact to your department or organisation (e.g., ROI, MAU, GMV growth).
• Strong strategic mindset with a problem-solving mentality.
• Ability to extract insights from complex performance data to identify funnel bottlenecks and optimize channel strategy in real time.
• Experience or strong interest in integrating AI capabilities, smart automation, and workflow optimizations to maximize output and team performance.
• Proven track record of cross-functional and cross-country collaboration with colleagues across various levels, leading projects involving multiple teams and influencing senior stakeholders.
• Proactive, adaptable, and comfortable operating across regional markets in a fast-paced, multicultural environment.