Manager/Assistant Senior Manager, Pre-Major Gifts (Development Office)

National University of Singapore; Singapore; On-site; SGD 70,000 - 110,000; Full time

Job summary

National University of Singapore is seeking a Manager/Assistant Senior Manager for the Pre-Major Gifts team in the Development Office. You will manage a donor portfolio across individuals, corporations and foundations, driving personalised engagement and strategic communications to secure philanthropic gifts.

The role emphasizes relationship-building, data-driven donor analytics, and collaboration with Major Gifts and Legacy Gifts officers to meet fundraising goals. Kent Ridge Campus, Singapore.

Qualifications

• Ability to establish and maintain donor relationships.
• Experience in soliciting donations from individuals, corporations or foundations.
• Familiarity with Salesforce/CRM and donor communications platforms.

Responsibilities

• Establish and build strong donor relationships.
• Develop personalised digital engagement and direct marketing strategies.
• Lead messaging development for donor communications.
• Maintain up-to-date donor engagement records.
• Upgrade and refer donors to Major Gifts or Legacy Gifts officers.
• Contribute to performance tracking and reporting.
• Support team with other duties as needed.

Skills

Donor relationships

Donor communication

Portfolio management

Cold calling

Persuasive skills

Multi-tasking

Education

Tertiary education

Tools

Salesforce

Marketing Cloud

Job description

Job Title: Manager/Assistant Senior Manager, Pre-Major Gifts (Development Office)

University-Level Unit: Development Office

Faculty/Department-Level Unit: Major Gifts & Operations

Employee Category: Executive & Administrative

Posting Start Date: 15/10/2026

Location_ONB: Kent Ridge Campus

About Us

The Development Office (DVO) is the University-wide office responsible for helping NUS secure philanthropic contributions for the University. We are seeking a Pre-Major Gifts officer to manage a portfolio of donors, which include individuals, corporations and foundations.

About The Role

Your responsibilities will include:

• Establish and build strong relationships with assigned donors by understanding their interests, motivations and philanthropic goals.
• Develop personalised digital engagement and direct marketing strategies, including thank you calls and emails, letters, university updates, event invitations, progress reports, appeals and other activities
• Lead the messaging development, design and processes for effective and impactful donor communications.
• Maintain up-to-date records in the database of donor engagement and interactions.
• Upgrade and refer potential donors to Major Gifts officers or Legacy Gifts officers.
• Contribute to performance tracking and reporting.
• Support the team with other duties as business needs require.

About You

We are looking for someone who has a genuine appreciation for the role philanthropy plays in advancing teaching, research and societal impact, is relationship-driven, and highly motivated.

• Self-starter that enjoys calling donors, developing relationships, and soliciting donations, and is comfortable with cold calling.
• Proven track record of securing donations from individuals, corporations, and foundations in higher education or in philanthropy preferred. Alternatively, related experience in relationship management, sales or marketing ideal.
• Strong active listening skills and excellent interpersonal, presentation, and persuasive skills, both written and oral.
• Collaborative, driven and self-motivated with strong multi-tasking skills. Able to work independently and as part of a team to meet or exceed established fundraising goals and metrics.
• A high degree of customer service orientation.
• An ability to maintain a high level of confidentiality with respect to donors information.
• A recognised tertiary education.
• Experience with Salesforce and Marketing Cloud will be a bonus.