Mall Marketing & Leasing Executive

Link; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

Link in Singapore is seeking a results-driven marketing professional to plan and execute integrated campaigns for the mall. You will drive shopper footfall, increase tenant sales and strengthen the mall’s brand presence.

You will liaise with tenants, agencies, contractors and event companies, and oversee casual leasing operations for advertising spaces to maximize occupancy and revenue. The role includes digital marketing, vendor coordination, and KPI analysis.

Qualifications

• Diploma or degree in Marketing, Communications, Business or related discipline.
• 1–3 years of marketing experience, preferably in mall/retail or ad agency.
• Casual leasing experience is desirable.

Responsibilities

• Plan and execute integrated marketing and promotional campaigns to drive shopper footfall, tenant sales and brand presence.
• Engage with tenants, agencies, contractors and event companies for successful launches.
• Oversee casual leasing operations for advertising spaces, pushcarts and common areas to maximize occupancy and revenue.
• Manage digital marketing: social media, content creation and website updates.
• Coordinate with external vendors to ensure timely and quality campaigns.
• Support marketing communications and public relations efforts across social media and community engagement.
• Monitor campaign performance, track KPIs, ROI, footfall and sales data for future optimization.
• Track expenses and vendor/agency agreements, including PO and payments.
• Ensure compliance with mall policies, procedures and safety guidelines.

Skills

Marketing & events

Social media marketing

MS Office

Negotiation

Communication skills

Interpersonal skills

Education

Marketing degree

Job description

Link in Singapore is seeking a results-driven marketing professional to plan and execute integrated campaigns for the mall. You will drive shopper footfall, increase tenant sales and strengthen the mall’s brand presence.

You will liaise with tenants, agencies, contractors and event companies, and oversee casual leasing operations for advertising spaces to maximize occupancy and revenue. The role includes digital marketing, vendor coordination, and KPI analysis.