Mall Marketing Campaign Lead - Assistant Manager

capitaland retail management pte ltd; Singapore; Presencial; SGD 48 000 - 72 000; Tempo integral

Resumo da oferta

CapitaLand Malls is seeking a Marketing professional to plan and execute campaigns, monitor budgets, and analyze ROI. You will collaborate with internal teams and external agencies to raise awareness of mall activities and drive participation in CapitaLand initiatives.

The role requires creativity, strong communication skills, and the ability to work under pressure in a fast-paced retail environment. Prior experience with AEM/SAP is a plus.

Qualificações

• Degree in Mass Communications, Marketing, or a related field.
• 2–3 years of experience in a similar marketing capacity.
• Creative, resourceful, and good interpersonal skills.
• Excellent written and verbal communications skills.
• Computer literate with Microsoft Office, social media, and digital tools.
• Fast and independent with strong organizational skills.
• Self-motivated and able to work under pressure.
• Data-driven, results-oriented and able to meet tight deadlines.
• Prior knowledge in AEM and SAP will be a plus.

Responsabilidades

• Plan, execute and manage marketing campaigns and access against goals (ROI and KPIs).
• Conduct post campaign analysis, track budgets, and prepare monthly internal reports.
• Liaise with internal stakeholders and external agencies to run projects and promote mall activities.
• Initiate collaborations with tenants to drive sales for CapitaLand initiatives.
• Manage social media platforms and align online and offline promotions.
• Monitor social channels and act on insights to improve customer experience and branding.
• Housekeep and update content across digital and social platforms.
• Market in-mall advertising spaces to generate additional revenue for the mall.
• Supervise Digital Services Advocates.

Conhecimentos

Creative

Interpersonal skills

Written and verbal communications

Self-motivated

Data-driven

Organizational skills

Formação académica

Degree in Mass Communications or Marketing or related field

Ferramentas

Microsoft Office

Social media tools

AEM

SAP

Descrição da oferta de emprego

CapitaLand Malls is seeking a Marketing professional to plan and execute campaigns, monitor budgets, and analyze ROI. You will collaborate with internal teams and external agencies to raise awareness of mall activities and drive participation in CapitaLand initiatives.

The role requires creativity, strong communication skills, and the ability to work under pressure in a fast-paced retail environment. Prior experience with AEM/SAP is a plus.