Global Mobile Game Ad Creative Strategist
Blankzonet
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Job summary
Blankzonet is seeking a Creative Strategist to plan advertising concepts for mobile games across international markets. You will study games and audiences, identify resonant ideas, and collaborate with design, video, development and user acquisition teams to bring concepts to life.
Review ad performance and share insights with product teams. This role suits someone who loves games, understands performance advertising, and can drive a project from concept to launch, coordinating with multiple
Qualifications
- 1+ year of experience planning game ads with examples of underperforming/overperforming ads and your contribution.
- Able to translate gameplay features and player insights into ad concepts.
- Familiar with performance advertising and using test results to improve ads.
- Experience coordinating with design, video, development, user acquisition teams and external partners.
- Hands-on use of AI tools for creative work or strong interest in learning them.
Responsibilities
- Develop concepts for game ads (copy, images, videos, playable ads).
- Analyse gameplay and player motivations to identify selling points.
- Adapt ad concepts for international audiences and platforms.
- Stay updated on game advertising trends and platform formats.
Skills
Education
Job description
Blankzonet is seeking a Creative Strategist to plan advertising concepts for mobile games across international markets. You will study games and audiences, identify resonant ideas, and collaborate with design, video, development and user acquisition teams to bring concepts to life.
Review ad performance and share insights with product teams. This role suits someone who loves games, understands performance advertising, and can drive a project from concept to launch, coordinating with multiple
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