Global Media Strategy & Growth Leader

Dyson GmbH

Singapore

On-site

SGD 260,000 - 360,000

Full time

13 days ago

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Job summary

Dyson seeks a Director, Global Media to define and lead worldwide media strategy, investment effectiveness and governance. The role drives data-driven decision making, measurement, and cross-functional collaboration with markets, Global Marketing, Finance and Technology.

Leading a team of six based in Singapore and Amsterdam, you will shape long-term growth through media transformation and strategic partnerships.

Qualifications

15+ years of experience in media, marketing, growth or leadership roles.
Experience leading global or regional media functions in a multinational.
Proven track record in media strategy, measurement and performance management.

Responsibilities

Define and evolve Dyson’s global media vision, strategy and operating framework aligned to growth objectives.
Develop a multi-year roadmap for media capability, effectiveness and transformation.
Establish governance processes, standards and best practices for consistency across markets.
Lead development of media investment principles and decision-making frameworks.
Own Dyson’s global media investment framework and optimal spend allocation across products, channels and markets.
Define and implement Dyson’s global media measurement framework and data foundations.