Global Gaming Marketing & Community Lead

Risky Venture Pte. Ltd; Singapore; On-site; SGD 70,000 - 110,000; Full time

Job summary

Risky Venture Pte. Ltd. is seeking a Marketing & Operations Lead to manage overseas marketing, live operations, and community initiatives for gaming products targeting Europe and the US. You will drive publishing strategies, pre-registration campaigns, and cross-platform content across global channels.

The role requires 3–5 years in gaming marketing with a player-first perspective, strong project management, and data-driven optimization. Collaboration across time zones is essential for success.

Qualifications

• 3-5 years of experience in gaming overseas marketing, live operations, user operations, publishing, or brand marketing.
• Proven track record of managing full-lifecycle projects in European and US markets is highly preferred.
• Deep understanding of Western gaming community ecosystems and native playbooks of major social platforms.

Responsibilities

• Lead comprehensive market operations for gaming products in Europe and the US, orchestrating product rollouts, user engagement strategies, community building, and digital promotions.
• Formulate and execute international publishing strategies aligned with milestones to drive pre-registration, exposure, conversion, retention, and win-back phases.
• Drive content marketing initiatives, including copywriting, short-form video scripts, community posts, patch notes, and event messaging.
• Manage official brand and community channels across Discord, Reddit, X, TikTok, YouTube, Instagram, Facebook, and Steam Community, handling planning, scheduling, engagement, and review.

Skills

Live operations

User operations

Brand marketing

Content marketing

Data analysis

Cross-functional teamwork

Influencer partnerships

Community management

Campaign management

Market insights

Tools

Discord

Reddit

X/Twitter

TikTok

YouTube

Steam Community

Job description

Risky Venture Pte. Ltd. is seeking a Marketing & Operations Lead to manage overseas marketing, live operations, and community initiatives for gaming products targeting Europe and the US. You will drive publishing strategies, pre-registration campaigns, and cross-platform content across global channels.

The role requires 3–5 years in gaming marketing with a player-first perspective, strong project management, and data-driven optimization. Collaboration across time zones is essential for success.