Global Education Marketing Lead

PICKERING INSTITUTE PTE. LTD.; Singapore; In loco; SGD 70.000 - 95.000; Tempo pieno

Descrizione del lavoro

PICKERING INSTITUTE PTE. LTD., a Singapore-based education institution, seeks a proactive Senior Marketing Specialist to strengthen brand presence, promote programmes and support student recruitment locally and internationally.

You will lead digital campaigns, oversee content, branding and events while collaborating with internal teams, education agents and external agencies to deliver campaigns from concept to delivery.

Competenze

• 2+ years of marketing experience, preferably in education or international recruitment.
• Hands-on experience in digital marketing, social media management, content creation and campaign execution.
• Proficiency with design/video tools and basic marketing analytics.

Mansioni

• Plan and execute integrated marketing campaigns to build brand awareness and generate student enquiries.
• Manage digital channels (LinkedIn, Facebook, Instagram, Google Ads, email) and the Institute website.
• Create engaging content and coordinate promotional materials across channels.
• Support events and recruitment activities, campus and partner engagements.
• Maintain brand consistency across digital and print assets and coordinate with vendors.

Conoscenze

Digital Marketing

Social media management

Content creation

Campaign execution

Copywriting

Communication

Project management

Formazione

Bachelor's Degree in Marketing, Communications, Business

Strumenti

Canva

Adobe Photoshop

Illustrator

Premiere Pro

CapCut

Meta Ads Manager

Google Ads

Google Analytics

Descrizione del lavoro

PICKERING INSTITUTE PTE. LTD., a Singapore-based education institution, seeks a proactive Senior Marketing Specialist to strengthen brand presence, promote programmes and support student recruitment locally and internationally.

You will lead digital campaigns, oversee content, branding and events while collaborating with internal teams, education agents and external agencies to deliver campaigns from concept to delivery.