Field Marketing Manager, ASEAN & Korea

Dynatrace; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Dynatrace is seeking an experienced field marketer to drive demand generation and awareness in the ASK (ASEAN & South Korea) region. You will plan and deliver programs designed to acquire prospects and advance enterprise opportunities, aligning with sales, global marketing, partner and SDR teams.

In this role you will lead end-to-end marketing programs, develop ABM strategies, collaborate with APAC and global teams, and act as a passionate Dynatrace brand ambassador across markets while managing

Qualifications

• 7-10 years of enterprise marketing experience, SaaS/B2B preferred.
• Experience creating and executing enterprise-focused programs with customer focus.
• Data-driven marketing with ability to analyze data and derive insights.
• Experience managing all aspects of marketing including planning, audience acquisition, pipeline creation, events, reporting, as well as agency and budget management.
• Track record of delivering integrated programs that drive pipeline growth and revenue impact.

Responsibilities

• Partner with the ASK sales team to achieve shared pipeline and revenue outcomes.
• End-to-end management of marketing programs from planning and design through execution and reporting.
• Collaborate with APAC and worldwide marketing teams to deliver programs that delight current and future customers.
• Develop account-based strategies including identifying target accounts and delivery of relevant programs.
• Work with customers and marketing to increase the voice of the customer and raise awareness and credibility of the Dynatrace platform.
• Align with strategic partners and hyperscalers to raise awareness and drive business objectives.
• Be a passionate social and digital brand ambassador who champions Dynatrace and its customers.

Skills

Enterprise marketing

SaaS marketing

B2B marketing

Data-driven marketing

Marketing analytics

Campaign management

Cross-functional collaboration

Education

University degree in marketing, business, or communications

Tools

Marketing analytics tools

Job description

Your role at Dynatrace

This role supports growth objectives in Dynatrace’s ASK (ASEAN & South Korea) business by planning and delivering demand generation and awareness programs designed to acquire prospects and advance existing enterprise opportunities. The position aligns and collaborates closely with our sales, global marketing, partner, and SDR teams.

This is the right role for an experienced field marketer excited by the prospect of driving business growth and success in this dynamic region.

Responsibilities

• Partner with the ASK sales team to achieve shared pipeline and revenue outcomes

• End-to-end management of marketing programs, from planning and design through execution and reporting

• Collaborate with APAC and worldwide marketing teams to deliver programs that delight current and future customers

• Develop account-based strategies including identifying target accounts and delivery of relevant programs

• Work with customers and the marketing organisation to increase the voice of the customer and raise awareness and credibility of the Dynatrace platform in solving business challenges

• Align with strategic partners and hyperscalers to raise awareness and drive business objectives

• Be a passionate social and digital brand ambassador who champions Dynatrace and its customers

What will help you succeed

• 7-10 years of enterprise marketing experience; strong preference for SaaS and B2B experience

• Experience creating and executing enterprise-focused programs with a strong customer focus to drive measurable engagement and pipeline growth

• Data-driven marketing approach: analyzing data, deriving insights, and defining appropriate actions

• Experience managing all aspects of marketing including planning, audience acquisition, pipeline creation, events (digital and physical), reporting, as well as agency and budget management

• Track record of working collaboratively to deliver integrated programs that drive pipeline growth and revenue impact

Skills and Capabilities

• Strategic thinker with the ability to prioritise effectively, execute with strong attention to details, and plan effectively across a diverse sales region

• Strong understanding of enterprise sales environments, including extended and complex sales cycles

• Strong analytical, communication, presentations, project management, and stakeholder management skills

• Proficiency in marketing analytics and reporting tools

• Ability to navigate cultural and business differences across ASK markets

• Self-starter who thrives in a fast-paced, SaaS technology environment

• University degree in marketing, business, or communications

Travel

• Willing and able to travel within the ASK region when required (up to 25%)

Why you will love being a Dynatracer

• Dynatrace is a leader in unified observability and security .

• We provide a culture of excellence with competitive compensation packages designed to recognize and reward performance.

• Our employees work with the largest cloud providers, including AWS, Microsoft, and Google Cloud, and other leading partners worldwide to create strategic alliances.

• You'll get to work at the forefront of innovation with Dynatrace Intelligence -the industry's first agentic operations system. Bringing together deterministic and agentic AI, it helps teams understand what's happening, why it matters, and what to do next- automatically.

• Over 50% of the Fortune 100 companies are current customers of Dynatrace.

Dynatrace is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, sex, color, gender identity, religion, national origin, ancestry, citizenship, physical abilities, age, sexual orientation, creed, disability status, veteran status, pregnancy, genetic status, or any other characteristic protected by law.