Festival Marketing & Branding Lead

PUSHBUTTON ENTERTAINMENT PTE. LTD.; Singapore; Sur place; SGD 50 000 - 80 000; Plein temps

Résumé du poste

PushButton Entertainment Pte Ltd is seeking an Event Marketing & Branding Executive to plan and execute campaigns for mass participation events. You will build awareness, drive attendance and promote festival experiences through advertising, digital platforms and on-site branding.

You will collaborate with the Senior Events Manager, creative teams, agencies and partners to ensure a cohesive event identity and impactful communications across channels.

Qualifications

• Bachelor-level or diploma in Marketing, Communications, Events Management or related field.
• 2–4 years in event marketing, consumer campaigns, tourism, entertainment or lifestyle branding.
• Strong writing and content planning skills for multi-channel campaigns.
• Experience managing social media and paid digital campaigns.
• Excellent eye for design, brand consistency and visitor-facing comms.
• Ability to manage agencies, creative suppliers and multiple deadlines.
• English proficiency required; Mandarin a plus.

Responsabilités

• Plan and execute festival marketing campaigns across pre-launch, launch, event operations and post-event publicity.
• Target families, young adults, tourists and corporate groups with tailored campaigns.
• Coordinate advertising, promotions and content against timelines and budgets.
• Maintain consistent festival identity across on-site materials and digital platforms.
• Coordinate on-site branding, signage, booth branding and photo opportunities.
• Track campaign performance and provide post-event reporting and insights.

Connaissances

Marketing planning

Campaign management

Content planning

Social media management

Branding

Project coordination

Vendor management

Formation

Diploma or degree in Marketing

Description du poste

PushButton Entertainment Pte Ltd is seeking an Event Marketing & Branding Executive to plan and execute campaigns for mass participation events. You will build awareness, drive attendance and promote festival experiences through advertising, digital platforms and on-site branding.

You will collaborate with the Senior Events Manager, creative teams, agencies and partners to ensure a cohesive event identity and impactful communications across channels.