F&B Marketing Manager: Brand, Campaigns & Growth

57 employment agency pte. ltd.; Singapore; On-site; SGD 90,000 - 120,000; Full time

Job summary

57 employment agency pte. ltd. in Singapore seeks a Marketing Manager to lead creative campaigns for F&B clients, driving brand growth across channels and coordinating with chefs and operations.

The role emphasizes data-driven decision making, performance analysis, and close collaboration with sales, kitchen, and service teams to align promotions with offerings. Weekend shifts may be required.

Qualifications

• Proven track record of successful marketing campaigns and brand-building efforts.
• Experience managing social media platforms, digital advertising.
• Analytical mindset to adapt marketing strategies based on performance data.
• Understanding of food and beverage trends, customer behavior, and competitor strategies.
• Ability to work in a fast-paced environment and manage multiple projects.

Responsibilities

• Develop and implement marketing strategies to promote F&B products and services.
• Conduct market research to identify customer preferences, industry trends, and competitor activities.
• Establish and maintain a strong brand presence through consistent messaging and visuals.
• Create annual and seasonal marketing plans aligned with business objectives.
• Manage social media platforms to enhance brand awareness.
• Plan and execute seasonal promotions, holiday specials, and loyalty programs.
• Develop marketing materials, including menus, posters, flyers, and email campaigns.
• Handle customer engagement, responding to reviews and social media comments.
• Analyze customer feedback and reviews to enhance marketing strategies and improve services.
• Collaborate with the sales team to develop promotional offers and upselling strategies
• Work closely with the kitchen and service teams to align marketing efforts with product offerings.

Skills

Marketing strategy

Brand building

Social media management

Team collaboration

Data-driven

Job description

57 employment agency pte. ltd. in Singapore seeks a Marketing Manager to lead creative campaigns for F&B clients, driving brand growth across channels and coordinating with chefs and operations.

The role emphasizes data-driven decision making, performance analysis, and close collaboration with sales, kitchen, and service teams to align promotions with offerings. Weekend shifts may be required.