E-Commerce & Digital Marketing Executive

RYDIANTE PTE. LTD.; Singapore; On-site; SGD 38,000 - 64,000; Full time

Job summary

Rayaid in Singapore is seeking a hands-on E-commerce & Digital Marketing Executive to drive online growth across store operations and digital campaigns. You will manage the Shopify store, create content, and coordinate marketing activities with external partners.

Ideal candidates thrive in execution, own end-to-end tasks from planning to delivery, and bring practical experience in e-commerce, social media, and Canva/video editing to improve performance.

Qualifications

• Experience in e-commerce, digital marketing or related role.
• Shopify experience preferred.
• Familiar with social media marketing and digital advertising.
• Able to create basic marketing content using Canva and/or video editing tools.
• Strong written and spoken English.

Responsibilities

• Manage and update the Shopify store, including products, promotions and content.
• Plan and execute digital marketing campaigns to drive traffic, enquiries and sales.
• Manage social media content across Instagram, Facebook and TikTok.
• Create basic marketing content (photos, short-form videos, reels).
• Write and edit product descriptions, ads and promotional materials.
• Monitor advertising and e-commerce performance and recommend improvements.
• Coordinate with external agencies, freelancers, influencers and partners.
• Assist with customer enquiries, orders and fulfilment.
• Support marketplace expansion and other channels as the business grows.
• Explore suitable B2B opportunities with wellness/beauty/fitness businesses.

Skills

E-commerce

Digital marketing

Social media marketing

Digital advertising

Content creation

Canva

Video editing

Independence

Organization

English proficiency

Tools

Shopify

Job description

About the Role

We are looking for a hands‑on E-Commerce & Digital Marketing Executive to support the growth of Rayaid, a Singapore-based red light and near-infrared wellness technology brand. This is an execution‑focused role suitable for someone who enjoys building an e-commerce business and is comfortable handling different aspects of digital marketing, content and day‑to‑day online store operations.

Key Responsibilities

• Manage and update the Shopify store, including products, promotions, content and basic merchandising.
• Plan and execute digital marketing campaigns to drive website traffic, enquiries and sales.
• Manage social media content across platforms such as Instagram, Facebook and TikTok.
• Create and coordinate simple product photos, short-form videos, reels and other marketing content.
• Write and edit product descriptions, advertisements, social posts and promotional materials.
• Monitor advertising and e-commerce performance and recommend improvements based on results.
• Coordinate with external agencies, freelancers, influencers and other marketing partners where required.
• Assist with customer enquiries, order coordination and fulfilment matters when necessary.
• Support marketplace expansion and other e-commerce channels as the business grows.
• Explore suitable B2B opportunities with wellness, beauty, fitness and related businesses.

Requirements

• Experience in e-commerce, digital marketing or a related role.
• Practical experience with Shopify is preferred.
• Familiarity with social media marketing and digital advertising.
• Able to create basic marketing content using tools such as Canva and/or video editing applications.
• Comfortable working independently and taking ownership of tasks from planning through execution.
• Resourceful, organised and proactive, with a willingness to learn.
• Good written and spoken English.

What We Are Looking For

We are a growing business, so we value someone who is practical and hands‑on rather than someone who only coordinates or delegates. The successful candidate should be comfortable testing ideas, producing content, monitoring results and continuously improving our online presence.