Digital Marketing Senior Executive (Regional / E-commerce / Digital Campaign)

TRUST RECRUIT PTE. LTD.; Singapore; Hybrid; SGD 100,000 - 125,000; Full time

Job summary

A recruitment agency in Singapore is seeking a Senior Executive in Digital Marketing. This role involves managing digital initiatives across various platforms while focusing on customer loyalty and data-driven campaigns. The ideal candidate will have 3-4 years of experience in digital marketing, particularly in regional roles, along with strong skills in paid media and analytics. The position offers a hybrid working arrangement and a competitive salary package.

Qualifications

• 3-4 years of experience in digital marketing, ideally across multiple markets.
• Strong knowledge of paid media including search and social.
• Experience with e-commerce and loyalty marketing.
• Proficient in analytical skills to derive actionable insights.
• Familiarity with AI tools in marketing is a plus.

Responsibilities

• Shape and manage digital marketing initiatives across various platforms.
• Optimize user experience via A/B tests and conversion funnels.
• Create loyalty programs to enhance customer retention.
• Monitor marketing performance and competitor strategies.

Skills

Digital marketing expertise

Paid media knowledge

Analytical skills

Customer engagement strategies

Tools

AI-driven marketing tools

CMS platforms (Sitecore)

Job description

• Position: Senior Executive, Digital Marketing (Regional)

• Salary: up to 4.2k + Quarterly incentive + AWS + VB

• Location: Paya Lebar MRT

• Working hours: Mon - Fri, 9am - 6pm (Hybrid working arrangement)

Job highlight

• Shaping high-impact digital initiatives across multiple markets.

• Lead, experiment, and elevate regional performance.

• Work with regional sales offices, internal teams, and external partners to deliver data-driven campaigns

• Attract, convert, build loyalty and maximize customer lifetime value

Job Description

🔹 E-Commerce & Digital Campaigns

• Manage and improve digital marketing efforts across platforms (Google, social media, SEO).

• Run A/B tests and optimize funnels to enhance user experience and conversion.

• Work closely with sales teams to keep online strategies competitive in the region.

🔹 Loyalty & Customer Engagement

• Create and roll out loyalty programs and marketing campaigns to boost customer retention.

• Use behavioral data and AI tools to deliver targeted, personalized content.

• Drive customer-first strategies that support long-term brand loyalty.

🔹 Analytics, AI & Dashboards

• Monitor competitors and track the performance of digital campaigns.

• Build user-friendly dashboards with real-time data to support decision-making.

• Test and implement AI tools (e.g., chatbots, personalization engines) to improve results and efficiency.

Requirements

• 3–4 years’ experience in digital marketing (ideally regional or multi-market exposure)

• Strong knowledge of paid media (search, social, performance)

• Experience in e-commerce, loyalty marketing, and personalization

• Analytical skills and ability to turn data into clear, practical actions

• Interest or experience in using AI-driven marketing tools

• Familiarity with CMS or e-commerce platforms like Sitecore (a plus)

• Proactive and adaptable team player with strong communication skills

HOW TO APPLY

Interested applicants, kindly click on “APPLY NOW” or send your resume in MS WORD format to hestia.wong(at)trustrecruit.com.sg

We regret only shortlisted candidates will be notified.

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Please read our privacy statement on our corporate website www.trustrecruit.com.sg.

Trust Recruit Pte Ltd

EA License No: 19C9950

EA Personnel: Wong Ying Huan (Hestia)

EA Personnel Reg No: R24122431