Digital Marketing Campaigns Lead

STUDIO ATTIC @ PRINSEP; Singapore; On-site; SGD 48,000 - 72,000; Full time

Job summary

STUDIO ATTIC @ PRINSEP in Singapore is seeking a digital marketing professional to plan and run integrated campaigns across search, social, and email. You will collaborate with content creators to develop compelling copy and ensure campaigns meet KPIs.

The role requires analytical thinking to translate data into actionable optimizations and clear communication across teams. Proficiency with Google Analytics, WordPress, Shopify, and marketing automation is a plus.

Qualifications

• Experience with web analytics, CMS, and marketing automation.
• Strong knowledge of SEO, PPC, social media, and email marketing.
• Excellent written and verbal communication skills.

Responsibilities

• Plan and execute digital marketing campaigns across SEO/SEM, email, and social media.
• Create and edit engaging copy for websites, blogs, emails, and social platforms.
• Launch and manage optimized paid ads on Google Ads and Meta/Facebook.
• Measure and report campaign performance against KPIs using analytics tools.
• Test and refine ads, landing pages, and funnels to boost conversions and ROI.

Skills

Web analytics interpretation

SEO & PPC

Social media management

Email marketing

Content copywriting

Analytical mindset

Tools

Google Analytics

WordPress

Shopify

Marketing automation software

Job description

STUDIO ATTIC @ PRINSEP in Singapore is seeking a digital marketing professional to plan and run integrated campaigns across search, social, and email. You will collaborate with content creators to develop compelling copy and ensure campaigns meet KPIs.

The role requires analytical thinking to translate data into actionable optimizations and clear communication across teams. Proficiency with Google Analytics, WordPress, Shopify, and marketing automation is a plus.