Digital Growth Lead: E-commerce & Social Media

Soup Holdings Limited; Singapore; On-site; SGD 50,000 - 75,000; Full time

Job summary

Soup Holdings Limited in Singapore invites applications for a Senior Marketing Executive who will own and optimize our e-commerce platform while driving our digital footprint. The role suits a hands-on, digital-savvy marketer who can bring our brand story to life online and ensure a seamless online customer experience.

You will manage product listings, schedule content across Facebook, Instagram, TikTok, and XiaoHongShu, plan campaigns with the Marketing Manager, create compelling collateral

Qualifications

• 2-4 years hands-on marketing experience in F&B or retail.
• Strong e-commerce platform experience (Shopify/WooCommerce).
• Proficient with Canva and Adobe Creative Suite.

Responsibilities

• Lead the maintenance and optimization of the proprietary e-commerce platform.
• Grow social media presence across Facebook, Instagram, TikTok, and XiaoHongShu.
• Plan and execute digital and offline campaigns with Marketing Manager.
• Collaborate with UX/design teams to produce marketing collateral and videos.
• Track performance metrics and provide actionable insights.
• Mentor junior Marketing Executive.

Skills

Digital marketing

Social media management

Content creation

Campaign execution

Education

Diploma or Degree in Marketing or related field

Tools

Shopify

WooCommerce

Canva

Adobe Creative Suite

AI tools

Job description

Soup Holdings Limited in Singapore invites applications for a Senior Marketing Executive who will own and optimize our e-commerce platform while driving our digital footprint. The role suits a hands-on, digital-savvy marketer who can bring our brand story to life online and ensure a seamless online customer experience.

You will manage product listings, schedule content across Facebook, Instagram, TikTok, and XiaoHongShu, plan campaigns with the Marketing Manager, create compelling collateral