Content Strategy & Growth Lead

ROAS Media Pte.; Singapore; On-site; SGD 70,000 - 95,000; Full time

Job summary

ROAS Media Pte. is seeking a Content Strategist to develop a consistent brand identity and strengthen the company’s online presence.

You will oversee marketing strategies to engage customers across digital channels, craft compelling content, and drive a positive perception of ROAS Media and its services. The role emphasizes collaboration with the Creative team and cross-functional stakeholders to translate ideas into actionable campaigns.

Qualifications

• 2–3 years in digital and content marketing.
• Able to brainstorm and execute ideas.
• Strong written and verbal communication.

Responsibilities

• Plan, develop and execute marketing strategies (online and offline).
• Research and execute content calendar across digital channels.
• Build a following on key social media channels.
• Support lead generation through multiple channels.
• Optimize marketing automation and lead nurturing processes.
• Collaborate with the Creative team on visual ideas.
• Translate stakeholder requirements into content needs.

Skills

Digital marketing

Content marketing

Creative writing

Social media

Team collaboration

Tools

Facebook Business Manager

Google Analytics

Email marketing tools

Job description

ROAS Media Pte. is seeking a Content Strategist to develop a consistent brand identity and strengthen the company’s online presence.

You will oversee marketing strategies to engage customers across digital channels, craft compelling content, and drive a positive perception of ROAS Media and its services. The role emphasizes collaboration with the Creative team and cross-functional stakeholders to translate ideas into actionable campaigns.