Business Development Manager

BABA MINIMART PTE. LTD.; Singapore; On-site; SGD 60,000 - 100,000; Full time

Job summary

BABA MINIMART PTE. LTD. in Singapore seeks a driven Business Development professional to identify new opportunities in retail, grow revenue, and build key customer relationships. You will develop sales channels, manage proposals and pricing, and collaborate with marketing, operations, and finance to meet targets.

The role requires 3–7 years in BD/sales, strong negotiation and communication skills, and willingness to travel for customer meetings and events. Local market knowledge is a plus.

Qualifications

• Bachelor's degree or Diploma in Business, Marketing, Retail Management, Sales, or related field.
• 3–7 years of relevant experience in business development, sales, account management, or retail.
• Experience in retail, distribution, FMCG, or related industries is a plus.
• Proven ability to develop new customers and generate business opportunities.
• Strong negotiation, communication, presentation, and relationship-management skills.
• Commercially driven with a solid understanding of sales and profitability.
• Proficient in MS Office and CRM/business development tools.
• Willingness to travel for customer meetings and events.

Responsibilities

• Identify and develop new business opportunities within the retail market.
• Research market trends, customer needs, competitors, and emerging retail opportunities.
• Develop and implement business development strategies to achieve revenue and growth.
• Identify potential retail outlets, distributors, dealers, corporate customers, and strategic partners.
• Develop new sales channels, including physical retail, wholesale, distribution, and online channels.
• Develop and manage a sales pipeline to achieve targets.
• Prepare sales proposals, quotations, and business plans.
• Negotiate terms, pricing, contracts with customers and partners.
• Monitor sales performance and take actions to reach targets.
• Explore opportunities to increase sales via new products, promotions, cross-selling, and new markets.
• Build and maintain strong relationships with key customers, retailers, distributors, and partners.
• Understand customer requirements and provide suitable products and solutions.
• Conduct regular customer meetings and follow up on opportunities.
• Address customer feedback and coordinate with internal teams to resolve issues.
• Develop long-term relationships for repeat business and retention.
• Identify potential locations and opportunities for market expansion.
• Support opening and development of new retail accounts or outlets.
• Monitor competitor activities, pricing, promotions, product offerings, and market positioning.
• Recommend new products/services based on market demand and feedback.
• Collaborate with retail and operations teams to improve sales performance.
• Identify and establish relationships with distributors, suppliers, retailers, franchise partners, and other partners.
• Develop partnership proposals and negotiate commercial terms.
• Manage existing partnerships and explore growth opportunities.
• Prepare regular sales forecasts, business development reports, and management updates.
• Maintain records of leads, opportunities, customer activities, and pipelines.
• Analyze sales and market data to identify growth opportunities.
• Prepare annual and quarterly business development plans.
• Track performance against KPIs and objectives.
• Work with sales, marketing, operations, finance, procurement, and management teams.
• Coordinate product launches, promotions, and campaigns.
• Provide market feedback to support product strategy.
• Communicate and follow through on customer commitments internally.

Skills

Business development

Sales

Account management

Negotiation

Relationship management

Presentation

CRM

Travel willingness

Education

Bachelor's degree or Diploma in Business/Marketing/Retail/Sales

Tools

Microsoft Office

CRM tools

Job description

Key Responsibilities

1. Business Development

• Identify and develop new business opportunities within the retail market.
• Research market trends, customer needs, competitors, and emerging retail opportunities.
• Develop and implement business development strategies to achieve revenue and growth objectives.
• Identify potential retail outlets, distributors, dealers, corporate customers, and strategic partners.
• Develop new sales channels, including physical retail, wholesale, distribution, and online/e-commerce channels.

2. Sales & Revenue Growth

• Develop and manage a sales pipeline to achieve agreed sales targets.
• Prepare sales proposals, quotations, commercial presentations, and business plans.
• Negotiate commercial terms, pricing, contracts, and agreements with customers and business partners.
• Monitor sales performance and take appropriate actions to achieve business targets.
• Explore opportunities to increase sales through new products, promotions, cross-selling, and expansion into new markets.

3. Customer & Relationship Management

• Build and maintain strong relationships with key customers, retailers, distributors, and business partners.
• Understand customer requirements and provide appropriate products and business solutions.
• Conduct regular customer meetings and follow up on business opportunities.
• Handle customer feedback and coordinate with internal teams to resolve commercial issues.
• Develop long‑term relationships that support repeat business and customer retention.

4. Retail Market Development

• Identify potential retail locations and opportunities for market expansion.
• Support the opening and development of new retail accounts or outlets.
• Monitor competitor activities, pricing, promotions, product offerings, and market positioning.
• Recommend new products and services based on market demand and customer feedback.
• Work closely with the retail and operations teams to improve sales performance.

5. Partnerships & Strategic Alliances

• Identify and establish relationships with potential distributors, suppliers, retailers, franchise partners, and other strategic business partners.
• Develop partnership proposals and negotiate mutually beneficial commercial arrangements.
• Manage existing strategic partnerships and identify opportunities for further business growth.

6. Business Planning & Reporting

• Prepare regular sales forecasts, business development reports, and management updates.
• Maintain accurate records of leads, opportunities, customer activities, and sales pipelines.
• Analyse sales and market data to identify growth opportunities.
• Prepare annual and quarterly business development plans.
• Track performance against agreed KPIs and business objectives.

7. Internal Coordination

• Work closely with sales, marketing, operations, finance, procurement, and management teams.
• Coordinate product launches, promotions, marketing campaigns, and customer initiatives.
• Provide market feedback to management to support product and business strategy.
• Ensure that customer commitments are properly communicated and followed through internally.

Requirements & Qualifications

• Bachelor's degree or Diploma in Business Administration, Marketing, Retail Management, Sales, or a related field.
• 3–7 years of relevant experience in business development, sales, account management, or retail.
• Experience in the retail, distribution, FMCG, consumer products, or related industries will be an advantage.
• Proven ability to develop new customers and generate business opportunities.
• Strong negotiation, communication, presentation, and relationship-management skills.
• Commercially driven with a strong understanding of sales and profitability.
• Good analytical and problem‑solving abilities.
• Ability to work independently as well as collaboratively with internal teams.
• Proficiency in Microsoft Office and CRM/business development tools.
• Willingness to travel for customer meetings, retail visits, trade shows, and business development activities when required.