Brand Voice Architect

Ahrefs Pte Ltd.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

Ahrefs is hiring a copywriter who will be the voice of the brand. You’ll decide how we sound, write much of it yourself, and help every team speak with one consistent tone. From the homepage to email campaigns, your copy will shape how millions of marketers see the Ahrefs brand.

You’ll work hands-on, producing website copy, ads, emails, and video scripts. You’ll collaborate with product and marketing teams to ensure a cohesive voice across channels, including events and booth materials.

Qualifications

• Writing copy is your core strength across campaigns, websites, product emails, and scripts.
• You are hands-on and can rewrite or create copy quickly without delegating.
• You can show published work and explain your contributions.

Responsibilities

• Shape Ahrefs' website copy across homepage, tool pages, comparison pages, landing pages, and video scripts.
• Create concepts, headlines, banners, and video scripts for campaigns.
• Craft customer messages through product emails and in-app notifications.
• Develop print materials such as brochures and booth copy.
• Shape the stage and conference talks for the team, including keynotes at Ahrefs Evolve.
• Collaborate with social media to ensure consistent voice across posts and landing pages.
• Define core brand stories and ensure teams adopt them.

Skills

Copywriting

Brand voice

Campaign concepts

Web copy

Tools

CMS

Figma

Job description

Ahrefs is hiring a copywriter who will be the voice of the brand. You’ll decide how we sound, write much of it yourself, and help every team speak with one consistent tone. From the homepage to email campaigns, your copy will shape how millions of marketers see the Ahrefs brand.

You’ll work hands-on, producing website copy, ads, emails, and video scripts. You’ll collaborate with product and marketing teams to ensure a cohesive voice across channels, including events and booth materials.