Brand Protection Lead - Asia Pacific

Transported Asset Protection Association Asia Pacific; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Transported Asset Protection Association Asia Pacific seeks a Brand Protection Lead to drive engagement with Brand Owners, LSPs, Customs and LEAs across the APAC region. This hands-on leadership role focuses on programme adoption, stakeholder ownership and sustained growth of TAPA APAC’s Brand Protection program.

The successful candidate will build trusted relationships, manage a measurable engagement pipeline and deliver revenue through memberships, training and events, while traveling across

Qualifications

• At least five years of directly relevant experience in Brand Protection, corporate or security roles.
• Direct responsibility for managing external stakeholder relationships with sustained engagement and results.
• Established relationships with Brand Owners, Customs or LEAs; credible engagement with logistics stakeholders.
• Working understanding of counterfeiting, illicit trade, product diversion and supply-chain operations.
• Experience turning stakeholder needs into programme participation, partnerships or revenue outcomes.
• Strong prospecting, presentation, facilitation, negotiation and follow-up skills.
• Disciplined CRM, pipeline management, documentation and reporting practices.
• Ability to work independently across APAC and travel as required.

Responsibilities

• Brand Owner and Industry Engagement: build trusted relationships with Brand Owners and related teams; identify needs and opportunities.
• LSP Engagement and Programme Adoption: drive participation, connect Brand Owners with LSPs, manage adoption and renewal.
• Customs and Law Enforcement Collaboration: sustain relationships with Customs, LEAs and government stakeholders; coordinate information sharing.
• Membership Growth and Commercial Contribution: achieve targets for memberships and revenue; explore training, events and sponsorships.
• Industry Consultation and Internal Coordination: organize meetings and record stakeholder feedback; support standards reviews.
• Performance and Reporting: maintain CRM records, report on adoption and revenue; represent at conferences.

Skills

Stakeholder engagement

Brand protection

CRM

Pipeline management

Presentation

Negotiation

Public-private partnerships

Travel willingness

Tools

CRM

Job description

We're Hiring | Brand Protection Lead - Asia Pacific

Employment Type: Full-time

Regional Scope: Asia Pacific

Reporting To: Executive Director, TAPA APAC

About the Role:

TAPA APAC is seeking an experienced Brand Protection professional to lead stakeholder engagement, programme adoption and regional growth of its established Brand Protection programme and standards. The role requires credible industry relationships and the ability to turn engagement into practical collaboration, programme adoption and membership growth. You will serve as the dedicated relationship owner across Brand Owners, Logistics Service Providers (LSPs), Customs and Law Enforcement Agencies (LEAs) . This is a hands-on role requiring sustained external engagement, proactive follow-up and measurable results. Applicants must demonstrate relevant industry experience and direct stakeholder ownership.

Key Responsibilities:

Brand Owner and Industry Engagement

• Build and maintain trusted relationships with Brand Owners, manufacturers, intellectual property rights holders and corporate Brand Protection, security and investigations teams.
• Identify stakeholder needs, adoption barriers and opportunities for collaboration.
• Develop and manage a qualified pipeline of prospective Brand Owner participants and members.

LSP Engagement and Programme Adoption

• Engage logistics providers and supply-chain security stakeholders to drive participation in TAPA APAC's Brand Protection programme.
• Connect Brand Owners with relevant LSPs to support practical adoption and collaborative outcomes.
• Own the engagement process from prospecting and needs assessment through to adoption, membership conversion and ongoing relationship management.

Customs and Law Enforcement Collaboration

• Develop and sustain relationships with Customs, LEAs and relevant government stakeholders across APAC.
• Facilitate lawful information-sharing, industry dialogue, stakeholder briefings and capacity-building activities.
• Coordinate public-private collaboration addressing counterfeiting, illicit trade, product diversion and related supply-chain risks.

Membership Growth and Commercial Contribution

• Deliver agreed targets for Buyer and LSP Brand Protection memberships and associated revenue.
• Identify opportunities for training, certification, events, sponsorship and broader industry participation.
• Maintain clear stakeholder plans, engagement pipelines and follow-up actions.

Industry Consultation and Internal Coordination

• Organise stakeholder meetings, roundtables and regional consultation activities.
• Maintain structured records of stakeholder feedback, emerging issues and programme improvement opportunities.
• Support periodic standards reviews through consultation, user feedback and practical-operability validation.
• Work with CREATE on technical interpretation and standards matters, and AMPLIFY on intelligence, communications and events. Technical drafting and standards governance remain with CREATE.

Performance and Reporting

• Maintain accurate, current CRM records covering stakeholder ownership, engagement stage, next actions and outcomes.
• Report on programme adoption, institutional engagement, membership conversion and commercial contribution.
• Represent TAPA APAC at relevant industry conferences and regional stakeholder meetings.

Essential Experience and Capabilities:

• To be considered, applicants must demonstrate:
• At least five years of directly relevant experience in Brand Protection, corporate or supply-chain security, investigations, Customs or law enforcement, or closely related industry engagement roles.
• Direct responsibility for managing external stakeholder relationships , with specific examples of sustained engagement and results.
• Established professional relationships with Brand Owners and/or Customs or LEAs , together with the ability to engage logistics and supply-chain stakeholders credibly.
• A working understanding of counterfeiting, illicit trade, product diversion and supply-chain operations.
• Experience translating stakeholder needs into programme participation, partnerships, adoption or other measurable outcomes.
• Strong prospecting, presentation, facilitation, negotiation and follow-up skills.
• Disciplined CRM, pipeline management, documentation and reporting practices.
• The ability to work independently, manage regional priorities and remain accountable for agreed KPIs.
• Professional proficiency in English and willingness to travel across APAC.

Strongly Preferred:

• Direct experience across at least two of the following stakeholder groups: Brand Owners, LSPs, Customs/LEAs .
• Experience engaging senior corporate or institutional stakeholders across multiple APAC markets.
• Demonstrated membership conversion, business development or programme commercialisation outcomes.
• Experience facilitating public-private partnerships, industry consultations or standards adoption.
• Additional Asian-language capabilities.
• A relevant degree or equivalent prof