Brand Protection Lead – Asia Pacific

Transported Asset Protection Association Asia Pacific; Singapore; On-site; SGD 110,000 - 190,000; Full time

Benefits offered by this job

Regional leadership exposure

Industry networking

Global Brand Protection community

Job summary

Transported Asset Protection Association Asia Pacific is seeking an experienced Brand Protection Lead to drive stakeholder engagement, programme adoption and regional growth. You will build credible relationships with Brand Owners, logistics providers, customs and law enforcement across APAC, turning engagement into practical collaboration and membership growth.

This hands-on role requires external engagement, proactive follow-up and measurable results, with direct reporting to the Executive

Qualifications

• At least five years of directly relevant experience in Brand Protection or security engagement.
• Direct responsibility for managing external stakeholder relationships with measurable results.
• Established relationships with Brand Owners, Customs or LEAs and cross‑functional teams.
• Understanding of counterfeiting, illicit trade and supply‑chain operations.

Responsibilities

• Lead Brand Owner and industry engagement across APAC to drive participation.
• Engage logistics providers and drive programme adoption and membership growth.
• Develop relationships with Customs, LEAs and government stakeholders.
• Drive training, events, sponsorships and broader industry participation.
• Maintain stakeholder plans and CRM records; report on adoption and revenue.

Skills

Brand Protection

Stakeholder management

CRM & pipeline management

Public-private partnerships

Presentation & negotiation

Education

Relevant degree or equivalent experience

Tools

CRM software

Job description

We’re Hiring | Brand Protection Lead – Asia Pacific

Employment Type: Full-time
Regional Scope: Asia Pacific
Reporting To: Executive Director, TAPA APAC

About the Role:

TAPA APAC is seeking an experienced Brand Protection professional to lead stakeholder engagement, programme adoption and regional growth of its established Brand Protection programme and standards.

The role requires credible industry relationships and the ability to turn engagement into practical collaboration, programme adoption and membership growth. You will serve as the dedicated relationship owner across Brand Owners, Logistics Service Providers (LSPs), Customs and Law Enforcement Agencies (LEAs).

This is a hands‑on role requiring sustained external engagement, proactive follow-up and measurable results. Applicants must demonstrate relevant industry experience and direct stakeholder ownership.

Key Responsibilities:

Brand Owner and Industry Engagement

• Build and maintain trusted relationships with Brand Owners, manufacturers, intellectual property rights holders and corporate Brand Protection, security and investigations teams.
• Identify stakeholder needs, adoption barriers and opportunities for collaboration.
• Develop and manage a qualified pipeline of prospective Brand Owner participants and members.

LSP Engagement and Programme Adoption

• Engage logistics providers and supply-chain security stakeholders to drive participation in TAPA APAC’s Brand Protection programme.
• Connect Brand Owners with relevant LSPs to support practical adoption and collaborative outcomes.
• Own the engagement process from prospecting and needs assessment through to adoption, membership conversion and ongoing relationship management.

Customs and Law Enforcement Collaboration

• Develop and sustain relationships with Customs, LEAs and relevant government stakeholders across APAC.
• Facilitate lawful information‑sharing, industry dialogue, stakeholder briefings and capacity‑building activities.
• Coordinate public‑private collaboration addressing counterfeiting, illicit trade, product diversion and related supply‑chain risks.

Membership Growth and Commercial Contribution

• Deliver agreed targets for Buyer and LSP Brand Protection memberships and associated revenue.
• Identify opportunities for training, certification, events, sponsorship and broader industry participation.
• Maintain clear stakeholder plans, engagement pipelines and follow‑up actions.

Industry Consultation and Internal Coordination

• Organise stakeholder meetings, roundtables and regional consultation activities.
• Maintain structured records of stakeholder feedback, emerging issues and programme improvement opportunities.
• Support periodic standards reviews through consultation, user feedback and practical‑operability validation.
• Work with CREATE on technical interpretation and standards matters, and AMPLIFY on intelligence, communications and events. Technical drafting and standards governance remain with CREATE.

Performance and Reporting

• Maintain accurate, current CRM records covering stakeholder ownership, engagement stage, next actions and outcomes.
• Report on programme adoption, institutional engagement, membership conversion and commercial contribution.
• Represent TAPA APAC at relevant industry conferences and regional stakeholder meetings.

Essential Experience and Capabilities:

To be considered, applicants must demonstrate:

• At least five years of directly relevant experience in Brand Protection, corporate or supply‑chain security, investigations, Customs or law enforcement, or closely related industry engagement roles.
• Direct responsibility for managing external stakeholder relationships, with specific examples of sustained engagement and results.
• Established professional relationships with Brand Owners and/or Customs or LEAs, together with the ability to engage logistics and supply‑chain stakeholders credibly.
• A working understanding of counterfeiting, illicit trade, product diversion and supply‑chain operations.
• Experience translating stakeholder needs into programme participation, partnerships, adoption or other measurable outcomes.
• Strong prospecting, presentation, facilitation, negotiation and follow‑up skills.
• Disciplined CRM, pipeline management, documentation and reporting practices.
• The ability to work independently, manage regional priorities and remain accountable for agreed KPIs.
• Professional proficiency in English and willingness to travel across APAC.

Strongly Preferred:

• Direct experience across at least two of the following stakeholder groups: Brand Owners, LSPs, Customs/LEAs.
• Experience engaging senior corporate or institutional stakeholders across multiple APAC markets.
• Demonstrated membership conversion, business development or programme commercialisation outcomes.
• Experience facilitating public‑private partnerships, industry consultations or standards adoption.
• Additional Asian‑language capabilities.
• A relevant degree or equivalent professional experience.

Relevant backgrounds include Brand Owner Brand Protection or corporate security teams, Customs or law enforcement, LSP security functions, and specialist Brand Protection, investigations or risk consultancies.

Applicants whose experience is primarily in general sales, marketing or administration must also demonstrate substantial, directly relevant Brand Protection or supply‑chain security experience and stakeholder relationships.

How Success Will Be Measured

Performance will be assessed against agreed objectives covering:

• Brand Owner and LSP engagement and programme adoption.
• Customs/LEA relationships and collaborative outcomes.
• Buyer and LSP membership conversion and revenue contribution.
• Industry consultation and actionable standards feedback.
• CRM accuracy, follow‑through and reporting discipline.

What We Offer

• Ownership of a regional Brand Protection engagement and adoption agenda.
• Direct collaboration with TAPA APAC’s Executive Director and industry leadership.
• Access to an established international supply‑chain security community.
• Opportunities to work with multinational Brand Owners, logistics providers and government stakeholders across APAC.

Shortlisting will focus on demonstrated domain experience, stakeholder credibility and evidence of delivery.