Brand Manager

oro consultants pte. ltd.; Singapore; On-site; SGD 80,000 - 140,000; Full time

Job summary

oro consultants pte. ltd. is seeking a high-caliber Brand Manager to lead planning and execution of marketing campaigns, promotions, and new product launches to grow sales and market share across Asia, Europe and the USA.

You will analyse brand performance, monitor competitors, and manage budget forecasts while delivering KPI-driven outcomes. The ideal candidate holds a bachelor degree in Marketing or related field with at least five years of FMCG experience, and possesses strong communication

Qualifications

• Bachelor degree in Mass Communication, Marketing or Business Administration or equivalent.
• Minimum 5 years’ experience in FMCG.
• Strong communication and analytical skills.

Responsibilities

• Plan and execute marketing campaigns and promotions for the brand and new product launches to grow sales and market share.
• Analyse brand category and monitor competitor activities.
• Prepare budgets and forecast costs.
• Measure campaign results and drive continuous improvement.
• Deliver on KPIs related to brand health to boost sales growth.
• Monitor, drive and report all cost initiatives.

Skills

Brand management

Marketing strategy

Campaign planning

Analytical skills

Stakeholder communication

Education

Bachelor’s degree in Marketing/Business/Communications

5+ years FMCG experience

Job description

Our client is a very well-established consumer food company in the region spanning across Asia, Europe, USA. In view of their expansion, they are now looking for a high calibre professional to join them as:

BRAND MANAGER

Responsibilities

• Planning & Execution of marketing campaigns, promotions for Brand and new product launch to achieve and increase sales and market share
• Analyse brand category, track competitor activities
• Costing related budget and forecast
• Measuring results for campaigns for continuous improvement
• Deliver on KPIs pertaining to brand health to drive sales growth
• Monitor ,drive and report all cost initiatives

Requirements

• Bachelor Degree in Mass Communication, Marketing or Business Administration or equivalent with min 5 years’ experience in FMCG
• Strong communication and analytical skills.
• Ability to make value added changes to achieve business objectives and goals