Brand Growth Manager | P&L & Innovation

Haleon Brasil Ltda.; Singapore; On-site; SGD 85,000 - 110,000; Full time

Job summary

Haleon is seeking a Brand Manager to shape the future of our brand and accelerate portfolio growth. You will own the annual brand P&L, translate consumer and market insights into winning strategies, and drive them through cross-functional and agency partnerships.

You will lead market activation, manage budget, strengthen equity with global/local toolkits, and steer the innovation pipeline to deliver best-in-class execution across media, creative, and digital programs.

Qualifications

• 5+ years of brand marketing experience in Consumer Products marketing.
• Experience delivering insights-based consumer communications and media plan to drive brand share growth.
• Strong financial/logical thinking capabilities and business acumen.
• Experience working in a fast paced, entrepreneurial environment.
• Ability to adapt and work effectively within a variety of situations including organizational changes and changes in job demands.

Responsibilities

• Lead the annual market activation plan, aligned to 3-year growth drivers, partnering with a consumer-centric cross-functional team and agency partners.
• Own the annual brand P&L, delivering sales and profit targets while actively managing budget spend.
• Strengthen brand equity through effective deployment and localization of global/area toolkits.
• Execute the innovation pipeline and drive best‑in‑class execution to bring brand strategy to life across media, creative development, and digital programs.
• Manage agency and cross‑functional relationships locally and above‑market, partnering with Sales/Trade Marketing to win in store and deliver effective go‑to‑market plans across channels.

Skills

Brand marketing

Insights-driven communications

Financial acumen

Adaptability

Cross-functional collaboration

Job description

Haleon is seeking a Brand Manager to shape the future of our brand and accelerate portfolio growth. You will own the annual brand P&L, translate consumer and market insights into winning strategies, and drive them through cross-functional and agency partnerships.

You will lead market activation, manage budget, strengthen equity with global/local toolkits, and steer the innovation pipeline to deliver best-in-class execution across media, creative, and digital programs.