Boutique Director

Richemont; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Richemont in Singapore seeks a Boutique Director to craft a signature luxury store experience. Lead clienteling, partner collaborations, and a high-performing team to deliver exceptional service and sustainable sales growth.

As a Maison ambassador, you will recruit, develop, and retain top talent, drive CRM initiatives, and ensure impeccable boutique operations in a competitive market.

Qualifications

• Proven ability to cultivate high-net-worth client relationships and loyalty.
• Strong leadership and people development skills with a coaching mindset.
• Deep understanding of luxury brands, trends, and client expectations.
• Track record of delivering premium boutique experiences and driving performance.
• Fluent English; Mandarin a plus for Mandarin-speaking clients.

Responsibilities

• Drive business growth by expanding local and regional client base and partnerships.
• Lead clienteling efforts with recruitment and engagement of VIP clients; host exclusive events.
• Set and monitor KPIs; lead sales leadership and dynamic action plans to hit targets.
• Represent the Brand identity as a Maison ambassador and ensure brand integrity in market.
• Manage boutique operations, compliance, and adoption of new tools and services.
• Develop a strong team through recruitment, training, and performance coaching.

Skills

Client relationship

Team management

Luxury expertise

Operational excellence

English fluency

Job description

FOR THOSE WHO SEEK EXCELLENCE

Join a community of dedicated professionals where excellence is both a given and a never-ending quest. Play your part in driving our collective success.

YOUR ROLE

We are seeking a Boutique Director that will craft a universe that will deliver a One Of Not Many memorable client experience, creating fulfilling employee experience, and implementing a strong clientelling approach to drive ambitious and sustainable business results.

PLAYING YOUR PART

Business development:

• Strongly contribute to grow Brand’s reputation and desirability by targeting overall business growth with both local clientele and clients from broader geographical area
• Explore partnerships and collaborations to enhance the boutique positioning and offerings, such as exclusive product launches and exclusive events
• Be aware of the local business environment and its impact on our sales, including the commercial activities of competitors

Clienteling:

• Have a strategic clienteling approach focusing on the recruitment of clients
• Master exclusive services and experiences, host special events or previews to recruit and engage clients
• Lead by example and develop individual relationships with clients and prospects, to develop and maintain a consistent and premium Brand experience
• Drive and monitor all CRM and clienteling initiatives in collaboration with the boutique team
• Build and develop the VVIP database.

Boutique performance and operations management

• Reach quantitative and qualitative targets in line with Brand objectives
• Propose, define, monitor, and guarantee the implementation of dynamic action plans to achieve Maison and boutique sales targets
• Drive, monitor and report Performance. Develop and share an in-depth knowledge of the boutique business
• Demonstrate sales leadership for staff and set performance targets for team and individual with relevant KPIs
• Drive the changes and ensure adoption of new tools & services
• Manage boutique operations in accordance with Brand and group compliance policies
• Ensure that all Brand and Richemont procedures are perfectly followed to enable the team to perform at their very best on the shop floor

Represent Brand identity - Act as a Maison ambassador

• Be responsible of making the boutique the showcase of the Brand in the market, fully expressing it identity and values
• Be an Ambassador for the Brand, ensuring the integrity of its image with clients and within the local retail community
• Be the ambassador and key contact person for all interactions with the Group and International HQ (to present the boutique, organize visits and events…)
• Adhere with Passion to the values and rituals of presentation established by the Maison

Team Management & People Development

• Design the optimum organization, recruits the right profiles, and ensures proactively talent pipeline in your boutique
• Develop positive relationship with team by understanding and addressing individual motivation, needs and concerns
• Identify and define team’s training need, ensuring a singular and adapted development plan is curated & communicated accordingly to each team member
• Develop a business-oriented approach in your boutique through regular role plays and on spot coaching, to consistently improve individual and team performance
• Coach, train, motivate and lead by example with a high degree of professionalism
• Provide to the team a strong sense of purpose by inspiring a cohesive team spirit, and reinforce engagement
• Communicate, federate, and motivate the boutique team around the strategy and vision of the Maison
• Drive performance management to achieve KPI’s and perform above expectations

WHAT WILL MAKE YOU SUCCESSFUL?

• Client relationship: strong experience in cultivating and managing relationships with high-net-worth clients and key stakeholders, driving client loyalty
• Team management and development: strong natural leadership, proven track record of leading teams and developing people, with strong communication and interpersonal skills
• Luxury expertise: deep knowledge of the luxury environment, including brands, trends and client expectations
• Operational excellence: expertise in managing 360° operations aspects, driving for operational efficiency and overall boutique experience
• Fluent in English; proficiency in Mandarin will be advantageous to communicate with Mandarin speaking clients.