APAC Marketing & Activation Lead

JOOLA; Singapore; On-site; SGD 70,000 - 120,000; Full time

Job summary

JOOLA, a globally recognised table tennis and pickleball brand, is seeking a Marketing Manager (Market Activation) to drive brand presence and marketing execution across APAC through distributors and key customers. The role blends regional coordination with hands-on partner engagement to shape how JOOLA shows up across diverse APAC markets.

You will translate brand and product priorities into locally relevant campaigns, support launches and activations, and monitor budget and performance to

Qualifications

• Experience in customer, trade, channel or regional marketing, ideally within sports, consumer goods or lifestyle brands.
• Demonstrated ability to develop and execute marketing plans with distributors or key customers.
• Ability to translate regional priorities into locally relevant execution across APAC.

Responsibilities

• Build and maintain relationships with distributors and key customers across APAC and act as the marketing partner.
• Translate regional priorities into effective local marketing plans and campaigns.
• Lead annual and seasonal marketing planning with distributors and key customers.
• Coordinate budget planning, activation timelines and measurement of campaign effectiveness.

Skills

Channel marketing

Distributor management

Brand management

Campaign execution

Stakeholder management

Budget management

Project management

Job description

JOOLA, a globally recognised table tennis and pickleball brand, is seeking a Marketing Manager (Market Activation) to drive brand presence and marketing execution across APAC through distributors and key customers. The role blends regional coordination with hands-on partner engagement to shape how JOOLA shows up across diverse APAC markets.

You will translate brand and product priorities into locally relevant campaigns, support launches and activations, and monitor budget and performance to