APAC Growth & Brand Marketing Director

MVC Resources; Singapore; On-site; SGD 100,000 - 150,000; Full time

Job summary

A leading HR technology company based in Singapore is seeking a strategic marketing leader. This critical role involves shaping the company's marketing direction across brand initiatives and demand generation, requiring a minimum of 8 years in marketing, with proven leadership experience. The ideal candidate will possess extensive knowledge of B2B services, particularly in the HR sector, and have a strong understanding of the APAC market. Join to drive impactful marketing campaigns and engage with key HR and business leaders across the region.

Qualifications

• 8+ years of marketing experience, with 3+ years in a leadership role.
• Extensive experience marketing complex B2B services or SaaS solutions.
• Hands-on experience in the APAC region for marketing initiatives.

Responsibilities

• Lead integrated marketing strategy to connect brand awareness with lead generation.
• Develop buyer persona and map the buyer journey for campaigns.
• Shape outbound marketing strategies to support enterprise-level growth.

Skills

Strategic thinking

Interpersonal skills

Analytical mindset

Collaboration

Storytelling

Curiosity

Education

Bachelor’s degree in Marketing or Business Administration

Job description

A leading HR technology company based in Singapore is seeking a strategic marketing leader. This critical role involves shaping the company's marketing direction across brand initiatives and demand generation, requiring a minimum of 8 years in marketing, with proven leadership experience. The ideal candidate will possess extensive knowledge of B2B services, particularly in the HR sector, and have a strong understanding of the APAC market. Join to drive impactful marketing campaigns and engage with key HR and business leaders across the region.