APAC Global Program Launch Lead for Marketing & Growth

IDEXX; Singapore; Hybrid; SGD 120,000 - 180,000; Full time

Benefits offered by this job

Competitive compensation

Incentive opportunities

Comprehensive benefits

Flexible work environment

Wellbeing benefits

Career development

Job summary

IDEXX is seeking a Global Program Launch Manager for Asia Pacific to drive marketing programs, promotions, and pricing initiatives. You will coordinate with regional and global stakeholders to ensure on-time launches and strong commercial results across the APAC region.

You will lead cross-functional teams, manage plans, mitigate risks, and streamline processes to accelerate time-to-market while supporting product commercialization and go-to-market activities.

Qualifications

• Tertiary qualification in Marketing, Business, or related discipline.
• Extensive experience in project management within commercial/marketing/product launch.
• Experience managing complex cross-functional projects with multiple stakeholders.
• Excellent verbal and written communication skills to influence and build relationships.
• Strong commercial/financial acumen and pricing understanding.
• Highly organized with ability to manage multiple priorities.
• Proactive self-starter with a process-driven approach.
• Experience supporting product commercialization or go-to-market initiatives.
• Enjoy working across marketing, finance, legal, IT, and commercial teams.
• Customer-centric and strategic thinker with a track record of impactful outcomes.
• Positive attitude, resilience, and a collaborative mindset.

Responsibilities

• Manage execution of marketing programs, promotions, and pricing launches across the Asia Pacific region.
• Lead end-to-end program launch process for CAG Marketing Programs, partnering with regional teams and global stakeholders.
• Coordinate with finance, legal, IT, and other cross-functional partners for viability, compliance, and delivery.
• Develop and maintain project plans, timelines, and governance processes to hit milestones.
• Identify opportunities to streamline internal processes and reduce time-to-market.
• Support commercial initiatives, sales programs, and promotional activities aligned to business needs.
• Facilitate project meetings and provide clear status updates, risks, and dependencies.
• Manage multiple concurrent initiatives while maintaining quality and execution excellence.
• Contribute to strategy development and commercialization of new products and key marketing activities.

Skills

Project management

Cross-functional collaboration

Verbal and written communication

Pricing strategy understanding

Go-to-market experience

Education

Tertiary qualification in Marketing or Business

Job description

IDEXX is seeking a Global Program Launch Manager for Asia Pacific to drive marketing programs, promotions, and pricing initiatives. You will coordinate with regional and global stakeholders to ensure on-time launches and strong commercial results across the APAC region.

You will lead cross-functional teams, manage plans, mitigate risks, and streamline processes to accelerate time-to-market while supporting product commercialization and go-to-market activities.