APAC Field & Channel Marketing Lead

NightDragon Acquisition Corp.

Singapore

On-site

SGD 120,000 - 160,000

Full time

10 days ago

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Benefits offered by this job

Equity package
Health, vision & dental insurance
25 vacation days
Parental leave

Job summary

Horizon3.ai is seeking a high-impact Field & Channel Marketing Manager to lead integrated marketing in Singapore. This role accelerates pipeline growth through field marketing, channel partner marketing, demand generation, and regional go-to-market execution.

The successful candidate will build scalable regional programs, strengthen partner relationships, and support both Enterprise and Commercial Sales. A 6+ year track record in B2B tech marketing and strong executive communication are required.

Qualifications

  • 6+ years in B2B technology marketing, ideally within Cybersecurity.
  • Marketing to Singapore and the Asia Pacific region.
  • Strong experience across field marketing, channel/partner marketing, and demand generation.
  • Proven success supporting revenue teams and delivering measurable pipeline growth.
  • Experience with indirect routes to market including VARs, distributors, alliances, and service providers.
  • Strong commercial acumen and ability to prioritise investment by market opportunity.
  • Comfortable operating in matrixed, fast-growth environments.
  • Excellent executive communication and stakeholder management skills.
  • Experience with tools such as SDFC, Asana, Reachdesk, G-Suite, Zoom Info, ON24.

Responsibilities

  • Own and execute the integrated marketing plan for Singapore.
  • Translate corporate campaigns into localized regional programs that drive pipeline and partner engagement.
  • Develop multi-touch programs including events, webinars, direct mailers, roundtables, digital, social and ABM.
  • Support regional sales teams with campaign strategy, market insights, and program execution.
  • Build and execute partner marketing plans with resellers, distributors, MSSPs, alliances, and channel partners.
  • Drive MDF / co-marketing investment toward measurable pipeline outcomes.
  • Enable partner-led demand generation campaigns and joint market initiatives.
  • Strengthen relationships with channel sales leaders and partner account teams.
  • Manage lead flow, nurture alignment, conversion optimization, and follow-up with SDR and sales teams.
  • Monitor campaign performance and optimize based on ROI and pipeline metrics.
  • Build quarterly business reviews and leadership updates.
  • Share best practices across APJ and scalable regional programs.

Skills

B2B marketing
Field marketing
Channel marketing
Demand generation
Executive engagement
ROI analysis
Stakeholder mgmt
Marketing tech tools

Tools

SDFC
Asana
Reachdesk
G-Suite
ZoomInfo
ON24

Job description

Horizon3.ai is seeking a high-impact Field & Channel Marketing Manager to lead integrated marketing in Singapore. This role accelerates pipeline growth through field marketing, channel partner marketing, demand generation, and regional go-to-market execution.

The successful candidate will build scalable regional programs, strengthen partner relationships, and support both Enterprise and Commercial Sales. A 6+ year track record in B2B tech marketing and strong executive communication are required.

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