APAC Brand Strategy & Communications Lead

Daiichi Life Asia Pacific; Singapore; On-site; SGD 180,000 - 260,000; Full time

Job summary

Daiichi Life Asia Pacific Pte. Ltd. in Singapore seeks a Senior Manager - Brand & Communications to lead branding and external communications across APAC. This high-impact role partners with global guidelines while tailoring messages for diverse markets.

You will drive campaigns, manage media relations, corporate reputation programs, and act as regional spokesperson, coordinating with Japan HQ and local teams to ensure consistent, compliant brand storytelling.

Qualifications

• 12 to 15 years of relevant experience in branding, marketing communications or corporate communications.
• Proven track record in developing multi-market brand strategies and external communications campaigns.
• Experience with media relations, public relations, social media management and managing PR agencies.
• Strong written and verbal communication, with ability to influence and collaborate across stakeholders without direct authority.

Responsibilities

• Develop and implement Asia Pacific branding strategy aligned with the global brand vision and values.
• Drive brand awareness and equity through integrated campaigns across diverse markets.
• Oversee regional external communications, including PR, media relations and corporate reputation programmes.
• Collaborate with country-level teams and Japan HQ to ensure alignment with corporate strategy and compliance.

Skills

Brand management

Marketing communications

Media relations

Stakeholder management

Project management

Education

Bachelor's degree

Job description

Daiichi Life Asia Pacific Pte. Ltd. in Singapore seeks a Senior Manager - Brand & Communications to lead branding and external communications across APAC. This high-impact role partners with global guidelines while tailoring messages for diverse markets.

You will drive campaigns, manage media relations, corporate reputation programs, and act as regional spokesperson, coordinating with Japan HQ and local teams to ensure consistent, compliant brand storytelling.