AI Content & Digital Marketing Intern

SHOPGIFTS PTE. LTD.; Singapore; On-site; SGD 11,000 - 13,000; Full time

Job summary

SHOPGIFTS PTE. LTD. invites an AI Content & Digital Marketing Intern who is creative and curious about AI, social media, content creation, video and digital marketing.

This role offers hands-on experience with real campaigns and real content. You will gain exposure across SHOPGIFTS, XIRI CREATIONS - Bespoke Smart Mirror, B2C Biz and B2C Live, learning to plan content calendars, shoot and edit videos, and test new AI tools for multiple brands.

Qualifications

• Currently studying Marketing, Communications, Media, Business, Design or a related course.
• Comfortable with social media platforms (TikTok, Instagram, Facebook) and content creation.

Responsibilities

• Create content for TikTok, Instagram, Facebook and other social platforms.
• Film and edit short-form videos and Reels/TikToks.
• Use AI tools to generate images, videos, scripts and marketing content.

Skills

Creativity

Social media enthusiasm

Video editing

English writing

Education

Pursuing university degree (Marketing/Communications/Design)

Tools

Canva

CapCut

AI tools for content generation

Job description

AI Content & Digital Marketing Intern

We are looking for a creative, curious and hands‑on intern who is excited about AI, social media, content creation, video and digital marketing.

This is not an internship where you will spend your day doing filing or photocopying. You will work on real businesses, real campaigns and real content, and get the opportunity to experiment with new ideas and tools.

You will gain exposure across several of our businesses, including:

• SHOPGIFTS — Corporate gifts & merchandise

• XIRI CREATIONS - Bespoke Smart Mirror

• B2C Biz — Pottery workshops & experiences

• B2C Live — Live commerce & digital content

What You’ll Be Doing

You will work closely with the team on areas such as:

• Creating content for TikTok, Instagram, Facebook and other social platforms

• Filming and editing short‑form videos, Reels and TikToks

• Using AI tools to generate images, videos, ideas, scripts and marketing content

• Brainstorming content concepts, hooks and social media campaigns

• Creating simple graphics and marketing materials using tools such as Canva

• Taking product photos and videos

• Helping to plan and execute content calendars

• Writing captions and adapting content for different platforms

• Supporting e-commerce promotions and digital campaigns

• Assisting with content for workshops, products, events and live-commerce activities

• Researching social media trends and identifying content opportunities

• Testing new AI and digital marketing tools and figuring out how they can be applied to our businesses

• Supporting other marketing and creative projects where required

What You Will Learn

By the end of the internship, you should have practical experience in:

AI Content Creation
Learn how businesses can use generative AI for images, videos, copywriting, ideation and marketing workflows.

Social Media Marketing
Understand how content is planned, created, published and optimised across different platforms.

Video Production
Gain hands‑on experience in filming, editing and creating short‑form content.

E-Commerce & B2C Marketing
See how products, workshops and services are marketed and sold to consumers.

B2B Marketing
Get exposure to how a corporate gifting business markets and communicates with companies and organisations.

Entrepreneurship
Work across several businesses and see firsthand how ideas are tested, launched and developed.

Who We’re Looking For

You might be a good fit if you:

• Are currently studying Marketing, Communications, Media, Business, Design or a related course

• Enjoy TikTok, Instagram and creating digital content

• Have an interest in AI and new technology

• Are creative and enjoy coming up with ideas

• Are willing to learn video filming and editing

• Are comfortable using tools such as Canva, CapCut or similar apps

• Are proactive and able to work independently after receiving guidance

• Have good written and spoken English

• Are organised and responsible with deadlines

Prior professional experience is not required. Personal projects, school projects, TikTok accounts, Instagram pages, videos or other creative work are welcome.

Internship Details

Working Hours: Monday to Friday, 9:30 AM – 6:30 PM
Internship Duration: Preferably 3–6 months
Internship Allowance: S$1,000–S$1,200 per month

Why Join Us?

Instead of working on just one brand, you will get exposure to multiple businesses and different types of customers.

You will also have the freedom to experiment with new content formats and emerging AI tools.

If you're someone who enjoys creating things, trying new technology and wants an internship where you can actually build a portfolio of real work, we'd love to hear from you.