Account Director: Regional Strategy & Growth Lead

Publicis Groupe; Singapore; On-site; SGD 180,000 - 260,000; Full time

Job summary

Publicis Groupe Singapore seeks an Account Director to lead a regional team across Singapore, Indonesia, Malaysia, Philippines, and India. You will craft brand strategies, oversee client relations and presentations, and ensure seamless delivery with the Account Service team.

You will drive social-first campaigns, manage budgets and P&L, and push for growth opportunities while maintaining creative excellence and strong stakeholder communications.

Qualifications

• Proven ability to integrate different departments within the organization to facilitate client requests and deliver on the Groupe’s promise of the Power of One.
• Deep understanding of 360 campaign production and Social media i.e. steps, processes, paid media, tools - with the ability to manage high-level communication with clients about Chemistry’s social-first approach.
• Skilled in crafting presentations that highlight trends in digital, media, technology, and advertising to achieve clients’ business outcomes.
• A strong grasp of the social ecosystem, with a deep understanding of how social, mobile, experiential, search, and other channels coexist.
• Expertise in interpreting and leading measurement reporting for both standard and rich media advertising or social campaigns.
• Ability to rally behind social-first briefs, pushing clients and creatives to explore innovative projects.
• Highly capable of working under pressure and meeting deadlines in a fast-paced creative environment.
• Strong negotiation and problem-solving skills.
• Comprehensive financial understanding of budgeting, estimating, and ensuring agency profitability.
• A track record of earning trust and respect by demonstrating sound critical thinking and maintaining composure in high-pressure situations.
• Exceptional written and verbal communication skills, with the ability to engage effectively with employees at all levels.
• Highly organized with meticulous attention to detail.
• Exceptional initiative and follow-through skills to ensure successful project completion.

Responsibilities

• Lead and optimize operations for the key account, managing a team across 5 markets (Singapore, Indonesia, Malaysia, Philippines, India).
• Drive strategic conversations with clients to elevate social content strategies, ensuring alignment with business objectives and maintaining the agency’s creative excellence.
• Guide Account Managers to deliver high-quality, impactful creative work on time and within scope.
• Enhance operational efficiency by refining ways of working within Singapore and across the regional team.
• Lead presentations with clients, including engagements with senior stakeholders, when required.
• Oversee the P&L for the account, working with the team to achieve financial targets.
• Stay proactive in identifying opportunities for organic growth and cross-selling within the Groupe.

Skills

Cross-functional collaboration

Client relations

Strategic leadership

Presentation skills

Budget & P&L

Negotiation

Job description

Publicis Groupe Singapore seeks an Account Director to lead a regional team across Singapore, Indonesia, Malaysia, Philippines, and India. You will craft brand strategies, oversee client relations and presentations, and ensure seamless delivery with the Account Service team.

You will drive social-first campaigns, manage budgets and P&L, and push for growth opportunities while maintaining creative excellence and strong stakeholder communications.