Swedish Content Writer

Benifex; Stockholms kommun; Hybrid; SEK 420,000 - 540,000; Full time

Benefits offered by this job

ITP1 pension

Lifeplan

Collective agreement

Benefits portal access

Wellness allowance

30 vacation days per year

Referral bonuses

Enhanced parental pay

Volunteer Days

Job summary

Benifex is seeking a Swedish Content Writer to craft high-impact content that shapes the brand and resonates with HR leaders on the Swedish market. You’ll write Swedish content across formats, translating complex B2B SaaS topics into clear stories that drive awareness and engagement.

Reporting to the Head of Creative, you’ll work hybrid from Stockholm, collaborating with marketers, designers, product marketers, and sales to deliver content that supports SEO and campaigns.

Qualifications

• Strong English communication skills for an international environment.
• Experience creating content in a commercial environment (in-house, agency, freelance, or similar).
• Significant experience creating content for B2B audiences, ideally SaaS/software/tech.
• A strong portfolio showcasing long-form and short-form content.
• Proven experience producing reports, blogs, thought leadership, landing pages, email campaigns, and ad copy.
• Strong stakeholder management skills with ability to handle feedback and challenge constructively.
• Analytical mindset—turn data/insights into compelling narratives.
• Curiosity and collaborative approach with internal stakeholders.

Responsibilities

• Write Swedish content across formats: ad copy, social content, long-form reports, case studies.
• Translate complex products/services into clear messages for HR leaders and business decision-makers.
• Develop conversion-focused copy for digital campaigns across LinkedIn, Google, and Benifex site.
• Turn research and insights into credible content engaging the audience.
• Create customer stories and award entries highlighting clients.
• Collaborate with product, sales, leadership, and marketing teams to produce thought leadership content.
• Manage briefs/feedback with the creative team using Asana.
• Support SEO and campaign objectives with audience-tailored content.
• Help evolve Benifex’s Swedish tone of voice across touchpoints.

Skills

English proficiency

B2B SaaS content

Content portfolio

Stakeholder management

Analytical mindset

Curiosity

Asana

Content strategy

Tools

Asana

Job description

Who are Benifex?

We are a fast-moving technology company, and one of the most successful providers of online reward and benefits solutions in the world. We believe that everyone deserves an exceptional experience at work, every day, and build workplace technology that makes this happen. Benifex’s mission is to build remarkable experiences that employees love. Today Benifex supports more than five million employees in over 3,000 organisations across more than 100 countries. To help us on our quest to be the best, we need brilliant people on board and that’s where you come in.

Why should you apply?

• A creative writing role where you’ll produce everything from sharp ad copy that cuts through the noise to engaging web copy, blogs, event copy, and all the way to thought leadership pieces and reports.
• Make a real commercial impact in a content-heavy marketing organization, driving awareness, pipeline, and engagement through work that sits at the heart of how Benifex goes to market.
• Help shape the Swedish brand voice as part of an exciting brand journey, localizing and developing Benifex’s tone of voice for the Swedish market.
• Join a collaborative and highly skilled in-house creative team, working closely with marketers, designers, product marketers, demand generation specialists, sales teams, and senior stakeholders.
• Enjoy a varied role where no two weeks look the same - one day you might be writing a research report, the next a campaign, customer story, webinar script, or website copy.
• Work for a profitable, fast-growing market leader in the online reward and employee benefits space.

Great benefits:

• ITP1 pension
• Lifeplan - a leading financial advisory service that offers personalized advice for maximizing your pension savings
• Collective agreement
• Access to our comprehensive benefits portal.
• Generous wellness allowance
• 30 vacation days / year
• Referral bonuses
• Enhanced parental pay
• Volunteer Days - two paid days annually to give back to the community.

Role Overview

As our Swedish Content Writer, you’ll create high-impact content that helps shape our brand, inspire our audience, and bring our voice to life in the Swedish market. Reporting to the Head of Creative, you’ll write primarily in Swedish across a wide range of formats, from sharp ad copy and social content to long-form thought leadership reports and case studies. You’ll translate complex B2B SaaS and employee benefits topics into clear, engaging stories that resonate with HR leaders, benefits managers, and business decision-makers. This is a writing-first role with significant commercial impact and the opportunity to play a key role in Benifex’s continued growth in Sweden.

This role follows our hybrid working policy, with three days per week based at our office near Hötorget in central Stockholm. We believe that spending time together in the office helps us collaborate, share ideas, and build strong connections as a team.

Responsibilities

• Write content that engages our Swedish audience.
• Translate complex products, services, and industry topics into clear, easy-to-understand messages.
• Create both long-form and short-form content, including blogs, reports, guides, white papers, landing pages, ads, and social media content.
• Develop conversion-focused copy for digital campaigns across channels such as LinkedIn, Google, and the Benifex website.
• Turn research, customer insights, and market data into relevant and credible content that engages our audience.
• Make our customers shine through award entries, customer case studies, and stories.
• Collaborate with product, sales, leadership, and marketing teams to produce thought leadership and industry-focused content.
• Work closely with the creative team to manage briefs, feedback cycles, and content production through Asana.
• Support SEO and campaign objectives with content tailored to target audiences and different stages of the buyer journey.
• Help define and evolve Benifex’s Swedish tone of voice, ensuring consistency across all touch points.

What are we looking for?

• Strong English communication skills, as you'll work in an international environment where English is the primary business language.
• Experience creating content and communications in a commercial environment, whether in-house, agency-side, freelance, or similar.
• Significant experience creating content for B2B audiences, ideally within SaaS, software, technology, or other complex solution-based businesses.
• A strong portfolio showcasing both long-form and short-form content.
• Proven experience producing reports, blog posts, thought leadership articles, landing pages, email campaigns, and ad copy.
• Strong stakeholder management skills, with the confidence to take on feedback, explain recommendations, and challenge constructively when needed.
• An analytical mindset with the ability to turn data and insights into compelling narratives.
• Curiosity, excellent listening skills, and a collaborative approach to working with a wide range of internal stakeholders.

Bonus points for:

• Experience creating content within HR, employee benefits, employee experience, or HR technology.
• Experience developing and maintaining a brand Tone of Voice.
• Experience with creative concept development and bringing ideas from concept to execution.

Our interview process

Benifex understands the need to have a fast and efficient process, the below will all be completed in the shortest time possible.

The recruitment process will include:

Initial call with the Talent team.

Interview with Director of Corporate Marketing.

Writing assessment and presentation.

Final interview with a senior team member.

Please let us know if you need any reasonable adjustments for interviews by replying to the email you will receive after you apply.