SEO Activation Specialist: Ecommerce Growth & AI SEO

H & M Hennes & Mauritz Gbc AB; Stockholms kommun; On-site; SEK 50,000 - 75,000; Full time

Benefits offered by this job

25% staff discount on all H&M Group brands

H&M Incentive Program (HIP)

Competitive compensation and benefits

Job summary

H & M Hennes & Mauritz Gbc AB is seeking an SEO Specialist to join their award-winning SEO Operations team in Stockholm. In this full-time role, you will support key search optimization workstreams and contribute to H&M's global organic search strategy, ensuring fashion becomes discoverable for millions.

The ideal candidate has at least 3 years of SEO experience, strong analytical skills, and hands-on knowledge of SEO tools. Competitive benefits including a staff discount and incentive program are offered.

Qualifications

• 3+ years of experience in a dedicated SEO role.
• Ecommerce experience is a plus.
• Ability to analyze and present data clearly.
• Hands-on experience with SEO tools.

Responsibilities

• Support the SEO roadmap for strategic initiatives.
• Conduct SEO Audits to maximize visibility.
• Support stakeholders to implement SEO-friendly initiatives.
• Lead AI search projects and GEO-targeted strategies.
• Collaborate with SEO team to deliver results.

Skills

Data analysis and presentation

Experience in SEO tools (e.g., Google Search Console, GA4)

Strong Excel skills

Excellent communication skills

Fluent in English

Tools

Google Search Console

GA4

Semrush

Jira

Job description

H & M Hennes & Mauritz Gbc AB is seeking an SEO Specialist to join their award-winning SEO Operations team in Stockholm. In this full-time role, you will support key search optimization workstreams and contribute to H&M's global organic search strategy, ensuring fashion becomes discoverable for millions.

The ideal candidate has at least 3 years of SEO experience, strong analytical skills, and hands-on knowledge of SEO tools. Competitive benefits including a staff discount and incentive program are offered.