Senior Data Analyst, User Acquisition

Rovio Entertainment konserni; Stockholms kommun; On-site; SEK 371,402 - 557,103; Full time

Job summary

A leading gaming company in Stockholm is seeking a Senior Data Analyst to join the Performance Marketing team. In this role, you will provide analytical support to shape user acquisition strategies and optimize performance. The ideal candidate will have strong SQL, Python (or R) expertise, and a solid understanding of statistics. Experience in gaming user acquisition is highly valued. This position offers relocation support to Sweden.

Qualifications

• Excellent working knowledge in SQL and how to handle large datasets.
• Demonstrated proficiency in Python or R.
• Solid understanding of statistics to interpret data.
• Prior experience in user acquisition from a gaming company or app.
• Strong presentation and collaboration skills.

Responsibilities

• Providing analytical support to the user acquisition team.
• Working closely with UA managers and marketers.
• Developing and maintaining dashboards and reports.
• Identifying trends and offering optimization recommendations.
• Resolving data inconsistencies and improving tracking.

Skills

SQL

Python

R

Statistics

Digital Marketing Analysis

User Behavior Analysis

Collaboration Skills

Presentation Skills

Job description

Rovio is part of the SEGA family and world famous for our flagship IP Angry Birds - want to know more about Rovio as an employer? Click here.

Stockholm studio is home to Rovio’s largest title Angry Birds 2 and we are looking for a Senior Data Analyst to join the team here and work together with our Performance marketing team to help us shape our user acquisition strategy and bring new players to support the growth of our title. You will play a vital role in optimizing our User Acquisition performance, focusing on channel efficiency, campaign impact and creative testing.

The role is located in our Stockholm studio: not in Sweden - we can support your relocation.

You will have impact and fun at work by:

• Providing analytical support to our user acquisition team, ensuring data-driven decision-making and influencing our UA strategy and execution with your critical insights
• Working closely with UA managers, marketers, and product partners to provide insight that shape our acquisition and growth strategies
• Developing and maintaining dashboards, reports, and automated processes and models to track, evaluate and forecast UA KPIs across all campaigns, channels, and creatives
• Developing models and tools for UA optimization
• Proactively identifying trends and offering recommendations to optimize spend efficiency and creative performance
• Helping to resolve data inconsistencies and improving tracking across our systems and platforms

Experience and skills we are looking for:

• Excellent working knowledge in SQL, where you know well how to write efficient queries, transform and clean data, and handle large datasets
• Demonstrated proficiency in Python or R
• Solid understanding of statistics to interpret data and drive informed decisions
• Prior experience in user acquisition and user behavior analysis from a gaming company or an app with a significant user base, where you analysed digital marketing and UA platforms performance (such as Google Ads, Facebook Ads, TikTok)
• Strong presentation and collaboration skills to present data and provide actionable recommendations to senior partners.

It would be nice if you also have the following skills:

• A passion for mobile marketing and an understanding of player acquisition and retention dynamics
• Experience working with game telemetry data

Please send your CV in English.

We welcome applicants to use the name they want to be addressed by in the application form, regardless of whether it is their legal name.

At Rovio, we are also committed to providing reasonable accommodations for qualified individuals with disabilities or conditions in our working environment and job application procedures. We are committed to continuously improving workplace accessibility. If you have any questions before applying, please write to us [e-mail].