SaaS Growth & Performance Marketing Lead

Sinch; Sweden; Hybrid; SEK 502,200 - 613,800; Full time

Job summary

Sinch is looking for a performance marketing expert in Sweden to lead the GA4 implementation and manage Google Ads and Meta Ads accounts. You will analyze and optimize inbound funnels, ensuring robust conversion metrics and data-driven insights.

The ideal candidate has over 4 years in performance marketing, strong analytical skills, and experience with SaaS environments. This role offers a salary between 45k to 55k SEK and a hybrid work schedule.

Qualifications

• Expert knowledge of GA4, GTM, Google Ads, Meta Ads.
• Proven success managing multi-channel performance budgets.
• Experience with lifecycle conversion metrics and B2B SaaS funnels.

Responsibilities

• Own GA4 implementation and ongoing optimization.
• Manage Google Ads and Meta Ads accounts.
• Evaluate and optimize inbound funnels.

Skills

Performance marketing

Analytics

Google Ads

GA4

Google Tag Manager

Meta Ads

Data analysis

B2B SaaS funnels

Conversion Rate Optimization (CRO)

Education

4–7+ years in performance marketing, growth marketing, or analytics

Tools

Search Console

Job description

Sinch is looking for a performance marketing expert in Sweden to lead the GA4 implementation and manage Google Ads and Meta Ads accounts. You will analyze and optimize inbound funnels, ensuring robust conversion metrics and data-driven insights.

The ideal candidate has over 4 years in performance marketing, strong analytical skills, and experience with SaaS environments. This role offers a salary between 45k to 55k SEK and a hybrid work schedule.