OOH & Print Campaign Specialist – Global & Flexible

Publicis Groupe Sweden; Stockholms kommun; Hybrid; SEK 420,000 - 640,000; Full time

Benefits offered by this job

Generous benefits package

Job summary

Publicis Groupe Sweden is seeking an OOH & Print Specialist to drive holistic campaigns across digital and traditional channels. You will develop strategies, negotiate, plan, buy, optimize, analyze, and manage campaigns within OOH & Print platforms.

The role emphasizes market-leading strategies, creative execution, and collaboration across a diverse team. You thrive in a fast-paced environment, value teamwork, and bring curiosity, courage, and responsibility.

Qualifications

• Bachelor’s degree in Business, Marketing, or other relevant post-secondary education.
• 1-3+ years of work experience in a relevant field.
• Verbal and written proficiency in English and Swedish.
• Proficiency in the Microsoft Office Suite.
• Strong analytical skills with the ability to generate actionable insights.
• Meticulous attention to detail to ensure accuracy in campaign set-up and reporting.
• Effective communication skills for internal collaboration and client support.
• Ability to manage multiple tasks and projects simultaneously within deadlines.
• Experience and knowledge of buying and measurement platforms relevant to programmatic OOH is meritorious.
• Knowledge in Google Marketing Platforms, Marathon & Orvesto is a plus.

Responsibilities

• Develop and implement tactical plans for your assigned media channel to meet client objectives.
• Execute day-to-day tactics, including campaign set-up, targeting, and budgeting.
• Ensure accurate and timely set-up of campaigns within your channel, adhering to best practices.
• Continuously monitor and optimize campaigns to improve performance and achieve KPIs.
• Analyze campaign data, generate insights, and prepare performance reports for internal review and client presentations.
• Work closely with other media specialists and client managers to ensure cohesive and integrated campaign execution.
• Actively participate in client meetings to provide channel-specific insights and updates, supporting senior team members.

Skills

English

Swedish

Analytical skills

Communication skills

Project management

Education

Bachelor's degree in Business or Marketing

Tools

Microsoft Office

Google Marketing Platforms

Orvesto

Marathon

Job description

Publicis Groupe Sweden is seeking an OOH & Print Specialist to drive holistic campaigns across digital and traditional channels. You will develop strategies, negotiate, plan, buy, optimize, analyze, and manage campaigns within OOH & Print platforms.

The role emphasizes market-leading strategies, creative execution, and collaboration across a diverse team. You thrive in a fast-paced environment, value teamwork, and bring curiosity, courage, and responsibility.