New Business Development Manager ASKO/OEM Professional

ASKO Hvitevarer AS; Stockholms kommun; On-site; SEK 700,000 - 1,000,000; Full time

Job summary

ASKO Professional is seeking an experienced New Business Development Manager to drive international growth and expand our global distribution network. You will identify opportunities, build strategic partnerships, and collaborate with cross-functional teams to execute market-entry plans.

The role reports to the Global Sales Director and offers exposure to multiple markets, channels, and customers within a growing global organization. English and Swedish communication skills are essential.

Qualifications

• Bachelor's degree in business administration, international business, marketing, or a related field.
• Several years of experience in international B2B sales, business development, key account management, or commercial leadership.
• Proven success in identifying and developing new business opportunities and commercial partnerships.
• Strong commercial understanding with solid analytical capabilities.
• Experience working with distributors and international sales channels.
• Excellent negotiation and relationship-management skills.
• Strong proficiency in Microsoft Office, particularly Excel and PowerPoint.
• Experience working with SAP or other ERP systems is considered an advantage.
• Excellent written and verbal communication skills in English and Swedish .
• Additional language capabilities are considered beneficial.

Responsibilities

• Identify, evaluate, and develop new business opportunities in existing and emerging markets.
• Drive sustainable sales growth through distributors, strategic partners, and OEM collaborations.
• Develop and execute commercial growth plans aligned with ASKO Professional’s strategic objectives.
• Support market-entry initiatives and expansion activities in priority markets.
• Establish and maintain a strong pipeline of business opportunities.
• Build and maintain long-term relationships with distributors, key accounts, and strategic partners.
• Conduct regular customer visits and business reviews to identify growth opportunities and strengthen partnerships.
• Negotiate commercial agreements and support contract discussions.
• Act as a trusted business partner for customers and distributors.
• Monitor market developments, industry trends, customer requirements, and competitor activities.
• Conduct market analysis to identify opportunities, risks, and growth segments.
• Support the development of commercial strategies, business cases, and market expansion plans.
• Provide recommendations to management regarding new business opportunities and strategic initiatives.
• Work closely with Sales, Product Management, Logistics, Procurement, Marketing, and Customer Service teams.
• Support new product introductions and commercial launch activities.
• Assist in the preparation of tenders, major quotations, and commercial projects.
• Contribute to continuous improvement initiatives and business development projects across the organization.
• Represent ASKO Professional at industry events, exhibitions, trade fairs, and customer meetings.
• Strengthen awareness and positioning of the ASKO Professional brand in key markets.
• Develop and expand industry networks to support long-term business growth.

Skills

Commercial mindset

Strategic thinking

Analytical skills

Negotiation skills

English and Swedish proficiency

Education

Bachelor's degree in Business Administration, International Business, Marketing, or related field

Tools

SAP ERP

Microsoft Excel

PowerPoint

Job description

ASKO Professional, Part of Hisense Group

Location: Sweden-Stockholm

Reporting to: Global Sales Director

About ASKO Professional

ASKO Professional is a premium provider of professional appliance solutions, built on Scandinavian values of quality, durability, innovation, and sustainability. Our solutions are trusted by customers across professional laundry, hospitality, healthcare, education, and commercial environments worldwide.

As part of the Hisense Group, one of the world’s leading manufacturers of consumer electronics and home appliances, ASKO Professional combines its strong Nordic heritage with the resources, scale, manufacturing capabilities, and international reach of a global organization operating in more than 160 countries.

This unique combination provides an exceptional platform for growth, innovation, and international business development as we continue to expand our professional business globally.

The Opportunity

To support our ambitious growth strategy, we are seeking an experienced and commercially driven

New Business Development Manager.

This strategic role will focus on identifying and developing new business opportunities, expanding our international distribution network, strengthening key customer relationships, and supporting market expansion initiatives across selected regions and segments.

The successful candidate will play a key role in accelerating ASKO Professional’s international growth while leveraging the global capabilities, product platforms, and market presence offered through the Hisense Group.

This position offers significant exposure to international markets, customers, and partners and represents an excellent opportunity for a business development professional seeking to make a meaningful impact within a growing global organization.

Key Responsibilities

Business Development & Growth

• Identify, evaluate, and develop new business opportunities in existing and emerging markets.
• Drive sustainable sales growth through distributors, strategic partners, and OEM collaborations.
• Develop and execute commercial growth plans aligned with ASKO Professional’s strategic objectives.
• Support market-entry initiatives and expansion activities in priority markets.
• Establish and maintain a strong pipeline of business opportunities.

Customer & Partner Management

• Build and maintain long-term relationships with distributors, key accounts, and strategic partners.
• Conduct regular customer visits and business reviews to identify growth opportunities and strengthen partnerships.
• Negotiate commercial agreements and support contract discussions.
• Act as a trusted business partner for customers and distributors.
• Monitor market developments, industry trends, customer requirements, and competitor activities.
• Conduct market analysis to identify opportunities, risks, and growth segments.
• Support the development of commercial strategies, business cases, and market expansion plans.
• Provide recommendations to management regarding new business opportunities and strategic initiatives.

Cross-Functional Collaboration

• Work closely with Sales, Product Management, Logistics, Procurement, Marketing, and Customer Service teams.
• Support new product introductions and commercial launch activities.
• Assist in the preparation of tenders, major quotations, and commercial projects.
• Contribute to continuous improvement initiatives and business development projects across the organization.

Representation & Networking

• Represent ASKO Professional at industry events, exhibitions, trade fairs, and customer meetings.
• Strengthen awareness and positioning of the ASKO Professional brand in key markets.
• Develop and expand industry networks to support long-term business growth.

Qualifications and Experience

The ideal candidate possesses:

• A bachelor’s degree in business administration, International Business, Marketing, or a related field.
• Several years of experience within international B2B sales, business development, key account management, or commercial leadership.
• Proven success in identifying and developing new business opportunities and commercial partnerships.
• Strong commercial understanding combined with solid analytical capabilities.
• Experience working with distributors and international sales channels.
• Excellent negotiation and relationship-management skills.
• Strong proficiency in Microsoft Office applications, particularly Excel and PowerPoint.
• Experience working with SAP or other ERP systems is considered an advantage.
• Excellent written and verbal communication skills in English and Swedish .
• Additional language capabilities are considered beneficial.

Personal Profile

We are looking for a professional who is:

• Commercially minded and results driven.
• Strategic in thinking and execution-oriented in approach.
• Proactive and self-motivated.
• Highly professional in customer interactions.
• A strong communicator and relationship builder.
• Structured, organized, and capable of managing multiple priorities.
• Analytical and solution oriented.
• Comfortable working in a dynamic international environment.
• Collaborative and effective across functions, cultures, and geographies.

What We Offer

At ASKO Professional, you will join a growing international business where you will have the opportunity to influence future growth and development.

We offer:

• A strategically important role with international exposure.
• The opportunity to contribute directly to the global growth of ASKO Professional.
• Access to the capabilities, expertise, and global network of the Hisense Group.
• Collaboration with colleagues and partners across multiple markets and regions.
• A professional, ambitious, and collaborative work environment.
• Competitive compensation and benefits aligned with qualifications and experience.
• Opportunities for both professional and personal development within an expanding international organization.

Why Join ASKO Professional?

ASKO Professional is entering an exciting phase of accelerated growth and international expansion.

By joining our team, you will become part of a premium Scandinavian brand with a strong reputation for quality and innovation, while simultaneously benefiting from the resources, scale, technological expertise, and global footprint of the Hisense Group.

This combination creates a unique opportunity to contribute to the development of a growing international business while building a rewarding global career.