Growth-Centric Marketing Conversion & CX Lead

Alfa Laval AB; Lunds kommun; On-site; SEK 434,404 - 651,607; Full time

Job summary

Alfa Laval AB in Lund is seeking a Marketing Conversion & CX Manager to enhance customer journeys and commercial marketing insights. In this role, you will oversee lead management, ensuring activities align with growth targets, and implement best practices across the Energy Division. The ideal candidate will possess a relevant degree and have significant experience in CX and marketing roles, with excellent English skills. Enjoy working in a diverse international environment while making a substantial impact on future success.

Qualifications

• Master's or Bachelor's in Marketing, Information Systems, Data/Analytics/Service design, or similar.
• 3+ years in CX/marketing/commercial roles from agency/consultancy or B2B/B2C environment.
• Excellent English skills both written and spoken.

Responsibilities

• Define journey stages and oversee lead management.
• Secure alignment of marketing activities with growth targets.
• Run journey reviews and leverage data for customer journey design.

Skills

Customer experience strategy

Lead management

Commercial discipline

Marketing insights

Data analytics

English proficiency

Education

Master's / Bachelor's in Marketing or similar

Job description

Alfa Laval AB in Lund is seeking a Marketing Conversion & CX Manager to enhance customer journeys and commercial marketing insights. In this role, you will oversee lead management, ensuring activities align with growth targets, and implement best practices across the Energy Division. The ideal candidate will possess a relevant degree and have significant experience in CX and marketing roles, with excellent English skills. Enjoy working in a diverse international environment while making a substantial impact on future success.