Creator Marketing Coordinator

H&M; Stockholms kommun; On-site; SEK 420,000 - 520,000; Full time

Job summary

H&M Group in Stockholm is seeking a Creator Marketing Coordinator to execute influencer marketing campaigns across multiple markets. You will work with creator marketing specialists, agencies, creators, and internal stakeholders to keep campaigns on time and aligned with brand objectives in a fast-paced environment.

You will review materials, manage briefs and approvals, monitor live campaigns, and support budgets and relationships with creators.

Qualifications

• Experience in influencer marketing or creator partnerships.
• Strong understanding of social media platforms like TikTok and Instagram.
• Fluent in English with excellent written and verbal communication.
• Experience with US market and affiliate marketing is a plus.

Responsibilities

• Assist in planning, organization, and execution of creator marketing campaigns.
• Ensure materials and assets are provided to creators and agencies and campaigns launch on schedule.
• Review influencer content to meet brand guidelines and objectives before publishing.
• Serve as primary contact between brand, agencies, and creators; manage briefs and approvals.

Skills

Influencer marketing

Creator partnerships

Social media campaigns

English communication

Job description

WHAT YOU’LL DO

As our Creator Marketing Coordinator, you will play a key role in the day-to-day execution of influencer marketing campaigns across multiple markets. Working closely with creator marketing specialists, agencies, creators, and internal stakeholders, you'll help ensure campaigns are delivered smoothly, on time, and aligned with our creative and business objectives. This is a hands‑on coordination role suited for someone who enjoys working in a fast‑paced environment, managing multiple priorities at once and solving challenges along the way.

• Take part in the planning, organization, and execution of creator marketing campaigns.
• Ensure all necessary materials and assets are provided to creators and agencies, and campaigns are launched on schedule.Review influencer content to ensure it meets brand guidelines and campaign objectives before publishing.
• Serve as the primary point of contact between the brand, agencies, and creators. Manage communications, briefings, and approvals, ensuring expectations and timelines are clear and adhered to.
• Monitor and support live campaigns, helping track campaign performance and key metrics while identifying opportunities for optimization and improvement.
• Assistin managing campaign budgets, tracking expenses, and ensuring cost-effective use of resources. Liaise with finance and legal teams on contracts and payments as needed.
• Maintain and nurture relationships with creators, ensuring they feel supported and motivated to deliver their best work for the brand.Assistinidentifyingnew creators for future partnerships.
• Act as the first line of support to resolve any campaign-related issues that arise with influencers or agencies, from delays to miscommunications or content concerns.

WHO YOU ARE

We are looking for people with…

• Experience working with influencer marketing, creator partnerships, social media campaigns or similar marketing activations in the US, with great understanding of SoMe platforms such as TikTok and Instagram.
• Passionate about staying up to date with social media trends and a strong understanding of the younger audience and what creates engaging activations.
• Comfortable working with campaign data, reporting, and performance tracking.
• Experience working with the US market and/or exposure to affiliate marketing are considered advantages.
• Fluent in English, with excellent written and verbal communication skills.

And people who are…

• Comfortable working in a fast‑paced environment where priorities can shift quickly. You are proactive, solution‑oriented and enjoy finding ways to make things happen.
• Excellent organizational skills and attention to detail. Able to structure and manage large volumes of deliverables, parallel campaigns, and reporting thereof.
• You thrive while juggling multiple projects and deliverables at the same time,maintainingcalm and good judgment.

WHO WE ARE

H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. We want to liberate fashion for the many, and our customers are at the heart of every decision we make.

We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together, we want to use our power, our scale, and our knowledge to push the fashion industry towards a more inclusive and sustainable future.

WHY YOU’LL LOVE WORKING HERE

At H&M Group, we are proud to be a vibrant and welcoming company. We offer our employees attractive benefits and extensive development opportunities across the globe.You'llbe part of a collaborative environment where your ideas matter.

JOIN US

Our uniqueness comes from a combination of many things - our inclusive and collaborative culture, our strong values, and opportunities for growth. But most of all,it'sour people who make us who we are.

This is a full-time permanent position based in Stockholm.

We are committed to a recruitment process that is fair, equitable, and based on competency.