B2B Marketing Lead — 12-Month Temp

Tele2; Stockholms kommun; On-site; SEK 600,000 - 800,000; Full time

Job summary

Tele2 is seeking a Marketing Manager to lead the operational delivery of integrated marketing activities for the B2B unit. You will support the Marketing Lead in translating strategy into high-performing execution, driving campaigns and GTM initiatives with a strong focus on commercial impact.

This temporary parental leave cover runs from mid-December 2026 to mid-December 2027, offering a dynamic, hands-on environment in Tele2's marketing team.

Qualifications

• 3+ years of B2B marketing experience.
• 3+ years in project management coordinating cross-functional stakeholders and external agencies.
• Strong commercial mindset and experience optimizing campaign delivery against KPIs.
• Good copywriting skills with ability to create high-quality, engaging content.
• Professional fluency in English and Swedish, both spoken and written.

Responsibilities

• Support the B2B organization across end-to-end marketing needs and initiatives.
• Lead, plan, and execute B2B marketing campaigns and GTM activities—from briefing to follow-up.
• Produce and oversee B2B content and copy across digital channels.
• Collaborate with Commercial, Sales, CVM, PR, Online, In-house Studio and external agencies.
• Monitor, analyze, and report on campaign KPIs, traffic, and ROI to identify growth opportunities.
• Plan and coordinate campaign deliverables, production schedules, and budgets for on-time delivery.

Skills

B2B marketing

Project management

Commercial mindset

Copywriting

English & Swedish

Job description

Tele2 is seeking a Marketing Manager to lead the operational delivery of integrated marketing activities for the B2B unit. You will support the Marketing Lead in translating strategy into high-performing execution, driving campaigns and GTM initiatives with a strong focus on commercial impact.

This temporary parental leave cover runs from mid-December 2026 to mid-December 2027, offering a dynamic, hands-on environment in Tele2's marketing team.