AI-Enabled Marketing Programs Lead for Global Launches

Aarke Sweden; Stockholms kommun; On-site; SEK 900,000 - 1,200,000; Full time

Job summary

Aarke Sweden is seeking a Marketing Project Lead to own and coordinate complex brand and marketing initiatives—from go-to-market processes and product launches to brand experiences and content for online and social channels. You will partner with senior leadership to translate commercial priorities into structured, executable plans, ensuring precision and measurable impact.

Based in Stockholm, you will work across commercial and creative teams, bring a hands-on approach, and leverage AI-assisted

Qualifications

• 5+ years in project management or strategic marketing program management.
• Experience using AI-assisted tools to automate workflows.
• Experience defining, tracking, and reporting on OKRs with automated governance.
• Experience running multi-stakeholder go-to-market processes.
• Experience partnering with senior commercial leadership while delivering hands-on.
• Ability to work across commercial and creative teams at pace.

Responsibilities

• Lead end-to-end cross-functional brand and marketing initiatives including launches.
• Own project frameworks, timelines, budgets, and governance; set up OKR tracking.
• Define, track, and report KPIs, OKRs, and provide status updates to leadership.
• Collaborate with senior commercial leadership translating priorities into plans.
• Identify risks and blockers; drive resolution with stakeholders.
• Build standardized PM practices and leverage AI to automate workflows.

Skills

Project management

Strategic marketing

AI-assisted tools

OKR tracking

Go-to-market

Cross-functional collaboration

Premium consumer brands

Tools

AI tools

Job description

Aarke Sweden is seeking a Marketing Project Lead to own and coordinate complex brand and marketing initiatives—from go-to-market processes and product launches to brand experiences and content for online and social channels. You will partner with senior leadership to translate commercial priorities into structured, executable plans, ensuring precision and measurable impact.

Based in Stockholm, you will work across commercial and creative teams, bring a hands-on approach, and leverage AI-assisted