Marketing Project Lead

Aarke Sweden; Stockholms kommun; On-site; SEK 900,000 - 1,200,000; Full time

Job summary

Aarke Sweden is seeking a Marketing Project Lead to own and coordinate complex brand and marketing initiatives—from go-to-market processes and product launches to brand experiences and content for online and social channels. You will partner with senior leadership to translate commercial priorities into structured, executable plans, ensuring precision and measurable impact.

Based in Stockholm, you will work across commercial and creative teams, bring a hands-on approach, and leverage AI-assisted

Qualifications

• 5+ years in project management or strategic marketing program management.
• Experience using AI-assisted tools to automate workflows.
• Experience defining, tracking, and reporting on OKRs with automated governance.
• Experience running multi-stakeholder go-to-market processes.
• Experience partnering with senior commercial leadership while delivering hands-on.
• Ability to work across commercial and creative teams at pace.

Responsibilities

• Lead end-to-end cross-functional brand and marketing initiatives including launches.
• Own project frameworks, timelines, budgets, and governance; set up OKR tracking.
• Define, track, and report KPIs, OKRs, and provide status updates to leadership.
• Collaborate with senior commercial leadership translating priorities into plans.
• Identify risks and blockers; drive resolution with stakeholders.
• Build standardized PM practices and leverage AI to automate workflows.

Skills

Project management

Strategic marketing

AI-assisted tools

OKR tracking

Go-to-market

Cross-functional collaboration

Premium consumer brands

Tools

AI tools

Job description

ABOUT AARKE

Aarke is a Swedish design company redefining everyday kitchen appliances through premium materials, engineering, and timeless design. Founded in 2013, we are on a mission to re(de)fine the home appliances industry — combining Scandinavian design, exceptional quality, and top‑tier materials in a category often overlooked by the design community.

Our flagship product, the Aarke Carbonator, has earned a devoted global following with customers in more than 30 countries. As we continue to scale internationally and expand into new product categories, we are looking for sharp, hands‑on people to grow with us.

THE POSITION

The Marketing Project Lead is responsible for leading, owning, and coordinating complex, cross‑functional brand and marketing initiatives — from go‑to‑market processes and product launches to brand experience initiatives and content development connected to online and social media. Acting as a strategic and operational partner to senior leadership, this role translates commercial priorities into structured, executable plans and ensures Aarke's brand and market presence is brought to life with precision, coordination, and measurable impact. The role reports to the Head of Brand & Marketing.

KEY RESPONSIBILITIES

• Lead end‑to‑end project management of high‑priority, cross‑functional commercial initiatives with focus on product launches and go‑to‑market processes
• Own and maintain project frameworks, timelines, budgets, and governance structures — setting up automated structures for OKR tracking and reporting
• Define, track, and report on KPIs, OKRs, and success metrics for all assigned initiatives, providing clear and regular status updates to senior leadership
• Collaborate closely with senior commercial leadership as a strategic and operational partner, translating priorities into structured, executable plans
• Identify risks, dependencies, and blockers proactively — and drive resolution with the relevant stakeholders
• Build and maintain standardized project management practices and tools, leveraging AI‑assisted tools to automate workflows and improve efficiency

WHO ARE YOU?

You thrive at the intersection of strategy and execution. You are structured and process‑driven, but equally comfortable rolling up your sleeves and getting things done. You move fast without losing the detail, and you bring clarity to complex, multi‑stakeholder environments. You are curious about how AI can make you and your team more effective, and you are confident enough to challenge how things are done when you see a better way.

WHAT WE ARE LOOKING FOR

• 5+ years in project management or strategic marketing program management
• Proven experience using and building AI‑assisted tools to automate workflows and make tasks more efficient
• Proven experience defining, tracking, and reporting on OKRs and setting up automated structures for governance
• Proven experience running complex, multi‑stakeholder go‑to‑market processes
• Experience working as a strategic and operational partner to senior commercial leadership while remaining hands‑on in delivery
• Comfortable working at pace across commercial and creative teams
• Background in premium consumer brands is a plus

WHY AARKE?

At Aarke you get to work with consumer products that people genuinely love — and contribute to building the brand and commercial engine that helps us grow globally. We are a small, hands‑on team where your work has real impact and visibility. We offer a collaborative environment, strong learning opportunities, and the chance to grow within a fast‑scaling international company. Our headquarters is in central Stockholm, Vasastan.