Senior Marketing Campaigns Lead

Al Ghurair; Dammam; On-site; SAR 201,000 - 335,000; Full time

Job summary

Al Ghurair Investment in Saudi Arabia is seeking a Marketing Campaigns Manager to lead integrated campaigns across digital and offline channels, with a strong focus on lead generation. You will coordinate activities across internal teams, agencies, and vendors, manage content, monitor performance, and optimize cost per lead while ensuring brand standards.

The role requires a bachelor's in Marketing or related field and 3–5 years of experience in marketing, with hands-on experience in CRM and

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or related field.
• 3–5 years of experience in a marketing role.
• Experience in lead generation marketing and converting leads.
• Strong knowledge of digital marketing, social media, content marketing, email marketing, and campaign management.
• Experience using marketing analytics tools and CRM platforms preferred.
• Excellent project management, communication, and stakeholder management skills.
• Analytical mindset with data-driven decision-making.

Responsibilities

• Support planning and execution of integrated marketing campaigns across digital and offline channels with a focus on lead generation.
• Coordinate and manage marketing activities across internal departments, agencies, media partners, and suppliers.
• Manage day-to-day relationships with social media, digital, and creative agencies.
• Oversee website content, email marketing, and promotional campaigns end-to-end.
• Monitor and report campaign performance; provide actionable recommendations on lead quality and cost-per-lead.
• Manage market research and competitor analysis initiatives with partners or internal data.
• Support product launches, events, activations, sponsorships, and corporate initiatives.
• Review and approve all marketing materials to ensure brand alignment.
• Manage the marketing budget and track expenditures across initiatives.
• Brief and manage development of marketing collateral through agencies or design partners.
• Stay updated on marketing trends and best practices, especially in digital and performance marketing.

Skills

Lead generation

Digital marketing

Campaign management

Analytics tools

CRM platforms

Project management

Stakeholder management

Education

Bachelor's degree in Marketing or related field

Tools

Marketing analytics tools

CRM platforms

Job description

Al Ghurair Investment in Saudi Arabia is seeking a Marketing Campaigns Manager to lead integrated campaigns across digital and offline channels, with a strong focus on lead generation. You will coordinate activities across internal teams, agencies, and vendors, manage content, monitor performance, and optimize cost per lead while ensuring brand standards.

The role requires a bachelor's in Marketing or related field and 3–5 years of experience in marketing, with hands-on experience in CRM and