Senior Manager - Ecommerce

Apparel Group

Saudi Arabia

On-site

SAR 300,000 - 500,000

Full time

5 days ago
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Job summary

Apparel Group in Saudi Arabia is seeking a Senior Manager – E-Commerce to lead and accelerate online sales across platforms and digital channels. You will shape the e-commerce strategy, optimize marketplace operations, and drive profitability while enhancing customer experience.

The role requires strong expertise in e-commerce, marketplace management, digital marketing, analytics, and team leadership to build a high-performance online business.

Qualifications

  • Experience in e-commerce and online marketplaces.
  • Strong analytics and digital marketing experience.
  • Proven leadership of a team.

Responsibilities

  • Develop and execute the overall e-commerce strategy aligned with business objectives.
  • Drive online revenue, profitability, market share, and customer acquisition.
  • Identify new business opportunities, digital channels, marketplaces, and growth initiatives.
  • Develop annual and quarterly e-commerce business plans and sales targets.
  • Monitor market trends, customer behavior, competitor activity, and emerging e-commerce opportunities.
  • Manage day-to-day performance of the company’s e-commerce website and online marketplaces.
  • Ensure product listings, pricing, promotions, inventory, content, and product visibility are optimized.
  • Manage relationships with key marketplaces, e-commerce partners, and third-party platforms.
  • Improve conversion rates, average order value, repeat purchases, and overall online customer experience.
  • Coordinate with operations and supply chain teams to maintain product availability and efficient order fulfillment.
  • Own e-commerce sales targets, budgets, forecasts, and profitability.
  • Develop promotional calendars, seasonal campaigns, and commercial initiatives.
  • Analyze sales performance and take corrective actions to achieve targets.
  • Optimize pricing, discounts, promotions, and product assortment.
  • Identify opportunities to improve margins and reduce customer acquisition and operational costs.
  • Work closely with the digital marketing team to develop performance-driven campaigns.
  • Manage and optimize paid search, social media, affiliate, display, CRM, and other digital acquisition channels.
  • Improve traffic, engagement, conversion, and customer retention.
  • Ensure digital campaigns deliver strong ROI and measurable business results.
  • Develop and monitor key e-commerce KPIs and performance dashboards.
  • Analyze traffic, conversion rates, sales, customer behavior, product performance, and campaign ROI.
  • Translate data and insights into actionable business recommendations.
  • Present regular performance reports and strategic recommendations to senior management.
  • Lead, coach, and develop the e-commerce team to achieve business objectives.
  • Establish clear KPIs, performance standards, and accountability.
  • Collaborate cross-functionally with Sales, Marketing, Finance, IT, Supply Chain, Customer Service, and Operations teams.
  • Build a high-performance and customer-focused e-commerce culture.

Skills

E-commerce strategy
Marketplace management
Digital marketing
Analytics
Team leadership

Job description

Senior Manager – E-Commerce
Job Summary

We are looking for an experienced and results-driven Senior Manager – E-Commerce to lead and drive the growth of our online business across e-commerce platforms and digital channels. The role will be responsible for developing and executing the e-commerce strategy, maximizing online sales and profitability, improving customer experience, and managing marketplace and digital operations.

The ideal candidate will have strong experience in e-commerce, marketplace management, digital marketing, commercial planning, analytics, and team leadership.

Key Responsibilities

E-Commerce Strategy & Growth

  • Develop and execute the overall e-commerce strategy aligned with business objectives.
  • Drive online revenue, profitability, market share, and customer acquisition.
  • Identify new business opportunities, digital channels, marketplaces, and growth initiatives.
  • Develop annual and quarterly e-commerce business plans and sales targets.
  • Monitor market trends, customer behavior, competitor activity, and emerging e-commerce opportunities.

Marketplace & Online Store Management

  • Manage day-to-day performance of the company’s e-commerce website and online marketplaces.
  • Ensure product listings, pricing, promotions, inventory, content, and product visibility are optimized.
  • Manage relationships with key marketplaces, e-commerce partners, and third-party platforms.
  • Improve conversion rates, average order value, repeat purchases, and overall online customer experience.
  • Coordinate with operations and supply chain teams to maintain product availability and efficient order fulfillment.

Sales & Commercial Management

  • Own e-commerce sales targets, budgets, forecasts, and profitability.
  • Develop promotional calendars, seasonal campaigns, and commercial initiatives.
  • Analyze sales performance and take corrective actions to achieve targets.
  • Optimize pricing, discounts, promotions, and product assortment.
  • Identify opportunities to improve margins and reduce customer acquisition and operational costs.

Digital Marketing

  • Work closely with the digital marketing team to develop performance-driven campaigns.
  • Manage and optimize paid search, social media, affiliate, display, CRM, and other digital acquisition channels.
  • Improve traffic, engagement, conversion, and customer retention.
  • Ensure digital campaigns deliver strong ROI and measurable business results.

Data & Performance Analytics

  • Develop and monitor key e-commerce KPIs and performance dashboards.
  • Analyze traffic, conversion rates, sales, customer behavior, product performance, and campaign ROI.
  • Translate data and insights into actionable business recommendations.
  • Present regular performance reports and strategic recommendations to senior management.

Team Leadership

  • Lead, coach, and develop the e-commerce team to achieve business objectives.
  • Establish clear KPIs, performance standards, and accountability.
  • Collaborate cross-functionally with Sales, Marketing, Finance, IT, Supply Chain, Customer Service, and Operations teams.
  • Build a high-performance and customer-focused e-commerce culture.
Key Performance Indicators (KPIs)
  • E-commerce revenue and growth
  • Gross margin and profitability
  • Conversion rate
  • Website/app traffic
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