Public Relations Consultant

Katch International; Riyadh; On-site; SAR 134,000 - 279,000; Full time

Job summary

Katch International is seeking an experienced Freelance PR Consultant based in KSA to support a growing client portfolio. You will provide strategic PR guidance tailored to the Saudi market, build media and influencer relationships, and drive successful campaigns and events.

The role requires strong writing, communication, and stakeholder management skills, with the ability to manage multiple projects independently while delivering results in a dynamic environment.

Qualifications

• Proven experience in public relations, with a strong track record of managing media relations and PR campaigns.
• Established network of media and influencer contacts within the Saudi market.
• Strong understanding of Saudi's media landscape, cultural nuances, and consumer trends.
• Excellent written and verbal communication, stakeholder management, and client servicing skills.
• Strong organisational skills, with the ability to manage multiple projects and deadlines in a fast-paced environment.
• Ability to work independently while collaborating with internal teams and clients.

Responsibilities

• Provide strategic PR consultancy and market-specific insights for Saudi, including guidance on media trends, cultural considerations, audience behaviour, campaign positioning, and relevant opportunities.
• Build and maintain strong relationships with key media contacts and proactively manage media outreach.
• Identify and engage relevant influencers and content creators, manage partnerships and collaborations.
• Support planning and execution of PR campaigns, media events, product launches, press conferences, and brand activations.

Skills

Media relations

Strategic PR consultancy

Influencer relations

PR campaigns

Event support

Written & verbal communication

Stakeholder management

Job description

We are looking for an experienced Freelance PR Consultant to support our growing client portfolio. The ideal candidate must be based in KSA or have extensive experience working within the Saudi market.

Key Responsibilities

Strategic Support

• Provide strategic PR consultancy and market-specific insights for Saudi, including guidance on media trends, cultural considerations, audience behaviour, campaign positioning, and relevant opportunities.

Media Relations

• Build and maintain strong relationships with key media contacts.
• Proactively manage media outreach, secure editorial coverage, coordinate interviews, and identify relevant press opportunities for clients.

Influencer Relations

• Identify and engage relevant influencers and content creators.
• Manage partnerships and collaborations, coordinate product seeding where applicable, and oversee content approvals to ensure successful campaign execution.

PR Campaign & Event Support

• Support the planning and execution of PR campaigns, media events, product launches, press conferences, and brand activations.
• Act as the primary liaison between clients, media, influencers, and internal teams to ensure seamless project delivery.

Requirements

• Proven experience in public relations, with a strong track record of managing media relations and PR campaigns.
• Established network of media and influencer contacts within the Saudi market.
• Strong understanding of Saudi's media landscape, cultural nuances, and consumer trends.
• Excellent written and verbal communication, stakeholder management, and client servicing skills.
• Strong organisational skills, with the ability to manage multiple projects and deadlines in a fast-paced environment.
• Ability to work independently while collaborating effectively with internal teams and clients.
• Previous agency experience is highly desirable.