Marketing Manager at TGP International

TGP International; Riyadh; On-site; SAR 180,000 - 300,000; Full time

Job summary

TGP International is seeking a Marketing Manager for الرياض to lead the marketing function for Seven Al Hamra Food Hall. You will plan, execute, and measure strategies across brand, digital, events, and partnerships to drive on-site performance.

Fluency in Arabic and English, plus 5+ years in marketing, particularly in hospitality or F&B, are required. This is a full-time, on-site role reporting to the Food Hall Operations Manager.

Qualifications

• BS/MS degree in marketing or a related field.
• Fluent in Arabic & English.
• Local market knowledge of Saudi Arabia.
• Previous marketing hospitality experience.
• Proven experience in digital marketing.
• Experience working on B2C brands.
• Minimum 5 years' post-qualification experience.

Responsibilities

• Develop marketing strategy including brand, digital, communications, media mix, and budget.
• Lead marketing calendar, plans, and pre-opening activations for Seven Al Hamra Food Hall.
• Oversee social media, content, events, partnerships, and influencer work.
• Manage third-party suppliers and brand partnerships.
• Track, measure, and report weekly and monthly marketing performance.
• Coordinate with on-site operations to ensure marketing aligns with plan.

Skills

Arabic & English fluency

Saudi market knowledge

Hospitality marketing experience

Digital marketing

B2C branding

5+ years post-qualification

Education

BS/MS in marketing

Job description

Marketing Manager at TGP International in الرياض, S01, SA. Full time on site position offers great opportunities for career growth. POSITION OVERVIEW: The Marketing Manager is responsible for establishing and leading a world-class marketing function for Seven Al Hamra Food Hall. The role to oversee all marketing activities , planning and strategy development, content creation, marketing implementation, social media management, advertising, reporting and analytics. and promote all F\&B brands across the Food Hall. Reporting to the Food Hall Operations Manager, this role supports both corporate-level Marketing control and on-site performance, ensuring the Food Hall operates as per the marketing plan, strategy and budget.

CORE RESPONSIBILITIES:

TGP International - Arabic Marketing Manager (Saudi-based)

1. Development of Marketing Strategy including:
   1. Brand strategy
   2. Situational analysis
   3. Digital strategy
   4. Communications Strategy
   5. Media Mix & Buying Plan
   6. Marketing budget
2. Work alongside Project Lead/Partner to achieve project objectives
3. Develop annual brand strategies, marketing calendar, quarterly marketing plans and opening launch plan
4. Plan and execute all marketing activities, including events, activations, and partnerships, media buying
5. Liaise and manage any third-party suppliers
6. Pre-opening planning and ongoing management for marketing Seven Al Hamra Food Hall to include all F\&B brand partners
7. Activation strategy including event management for openings/campaign launches
8. Oversee social media strategy, approve content calendar and ensure brand consistency across all channels
9. Oversight of website development and coordination with developer
10. Management of photography and video shoots and creation of briefs
11. Influencer negotiation and management
12. Develop and recommend partnerships/collaboration that are aligned with brands
13. Brand guardian of all customer touchpoints for any client projects
14. Overall responsibility for Seven Al Hamra Food Hall brand channels
15. Tracking and measuring overall efforts, delivering weekly reports and comprehensive monthly reports.

Requirements Qualifications & Experience

1. BS/MS degree in marketing or a related field
2. Fluent in Arabic & English
3. Local market knowledge of Saudi Arabia
4. Previous marketing hospitality experience
5. Proven experience in digital marketing
6. Experience working on B2C brands
7. Minimum 5 years' post-qualification experience

Note: This job description reflects key duties and responsibilities of the position and is not to be interpreted as exhaustive.